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Transcending Horizons Through Innovative Global Practices
Papers presented at a conference.
HUMAN RESOURCE MANAGEMENT, Sixth Edition
Organisations are created, managed, and they excel by human beings despite the enabling process of technology. There is no substitute for the human brain. Human resource is the most important and crucial among all other resources in the organizational context. Of late, in the fast-changing business environment, there is a paradigm shift in terms of the role and function of the human resource professional. Human resource management has become more strategic in the function directly linking to the overall business strategy of the organization. The ultimate aim is to improve organizational performance. The sixth edition of this book, thoroughly revised and updated, continues to educate the stud...
New Age Marketing
The theme of NICOM 2008 being held between January 9 to 11, 2008 is 'Strategies and Trends in Marketing: A New Economy Perspective'. The issues, challenges and dimensions of the emerging scenario are grouped into the following sub-themes. 'Marketing Information System' brings together scholarly contributions on Marketing Research and Analytics, Business Intelligence and Forecasting Tools, Data Mining in Marketing and Decision Support System, Knowledge Management and Environment Sensing for Marketing. The sub-theme 'Value Creation: New Paradigms' has deliberations on Marketing Innovations, Trends in Pricing Strategy, Diffusion of New Products and Marketing Mix Decisions. 'Value Delivery in Ma...
Partners In Success: Strategic Hr And Entrepreneurship
Papers presented at the Nirma International Conference on Management, held at Ahmedabad in January 2009.
Organization Effectiveness and Change Management
The text begins with a discussion on the definition of organizational effectiveness and its various models, and then goes on to explain the concepts of management by objectives, total quality management, business process reengineering, and six sigma, which are so crucial for organizational effectiveness. Expectations of customers are invariably increasing and quality-products are in demand more than ever before. Globalization and competition between companies have accentuated the problem. To fulfil customer aspirations and adhere to world class standards, organizations need to modify their structural framework. And so the text devotes a separate chapter each to such concepts as virtual organ...
People, Processes and Organisations
Papers presented at a national conference organised by Prestige Institute o Management and Research held at Indore; with reference to India.
