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Sugarettes
Sugar is killing you. If you are typical, you are consuming enough sugar (or foods that act like sugar) to cause damage throughout your body. The destruction brought on by sugar doesn't happen quickly, but slowly over time; much like the damage done by another addictive substance: cigarettes. Sugarettes, by Dr. Scott Olson ND, explores our obsession with sugar and its resulting health consequences. The average person eats an astonishing half-pound of sugar a day. For many of us, we don't eat that much sugar because we want to, but because we have to-much like any other addict. While the taste might be sweet to the tongue, the effects of this sugary compulsion are not. Sugar addiction is a co...
Hollywood Planet
The popularity of American television programs and feature films in the international marketplace is widely recognized but scarcely understood. Existing studies have not sufficiently explained the global power of the American media nor its actual effects. In this volume, Scott Robert Olson tackles the issue head on, establishing his thesis that the United States' competitive advantage in the creation and global distribution of popular taste is due to a unique mix of cultural conditions that are conducive to the creation of "transparent" texts--narratives whose inherent polysemy encourage diverse populations to read them as though they are indigenous. Olson posits that these narratives have m...
Professional Cross-Platform Mobile Development in C#
Develop mobile enterprise applications in a language you already know! With employees, rather than the IT department, now driving the decision of which devices to use on the job, many companies are scrambling to integrate enterprise applications. Fortunately, enterprise developers can now create apps for all major mobile devices using C#/.NET and Mono, languages most already know. A team of authors draws on their vast experiences to teach you how to create cross-platform mobile applications, while delivering the same functionality to PC's, laptops and the web from a single technology platform and code-base. Rather than reinventing the wheel with each app, this book provides you with the tool...
Ways of Knowing in HCI
This textbook brings together both new and traditional research methods in Human Computer Interaction (HCI). Research methods include interviews and observations, ethnography, grounded theory and analysis of digital traces of behavior. Readers will gain an understanding of the type of knowledge each method provides, its disciplinary roots and how each contributes to understanding users, user behavior and the context of use. The background context, clear explanations and sample exercises make this an ideal textbook for graduate students, as well as a valuable reference for researchers and practitioners. 'It is an impressive collection in terms of the level of detail and variety.' (M. Sasikumar, ACM Computing Reviews #CR144066)
Handbook on Natural Pigments in Food and Beverages
Handbook on Natural Pigments in Food and Beverages: Industrial Applications for Improving Color, Second Edition focuses on a color solution for a specific commodity, providing food scientists with a one-stop, comprehensive reference on how to improve the color of a particular food product. The book includes two new chapters that highlight the physical and biological fundamentals of color, as well as the specific use of curcumin and carthamin. Sections focus on specific industrial applications of natural colorants, with chapters covering the use of natural colorants in a variety of products. Other sections highlight technical formulation and potential health benefits of specific colorants. Va...
Advances in Virus Research
Advances in Virus Research
Eat and Run
An inspirational memoir by Scott Jurek, one of the finest ultrarunners in the world.
