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Content DNA
How can we compete in today's fast-moving market? There are more platforms, more users and more content than ever before. How do we stand out? What can we do to make ourselves noticed, remembered and preferred? Content DNA provides the answers. By focusing on two key elements - consistency and congruence - you'll learn how to define a recognizable "shape" for your business. You'll discover the building blocks of your brand and get clarity on expressing your value through a short, memorable tagline. Finally, you'll understand how to create content that builds authority and establishes trust, based on the author's 10+ years of experience as an independent business writer and consultant. "John represents the cutting edge of content marketing reality." - Mark Schaefer "Content DNA provides the foundation and building blocks for creating great content." - Vicki O'Neil "Talk about relentlessly helpful! This is the content bible for anyone looking to build a business online." - Chloë Forbes-Kindlen
Successful Self-Publishing
Do you want to successfully self-publish? There are thousands of new books being published every day, but many self-published books quickly sink to the bottom of the pile. Many authors are frustrated because there are so many options for self-publishing, and they don't know which one to choose or what will be best for their book. Others spend thousands of dollars to publish and end up broken-hearted with the result. But it doesn't have to be this way. I've spent the last seven years self-publishing bestselling fiction and non-fiction books and in 2011, I left my day job to become a full-time author entrepreneur. I've made lots of mistakes along the way, but through the process of self-publis...
Wealth: From Zero to Hero: A Beginner's Guide to Private Wealth
Are you tired of living paycheck to paycheck? Do you dream of financial freedom and achieving your goals without worrying about money? Look no further! "From Zero to Hero: A Beginner's Guide to Private Wealth" is the ultimate guide for anyone looking to take control of their finances and build a solid foundation for a wealthy future. This book will teach you the practical steps and proven strategies needed to turn your financial dreams into reality. With easy-to-understand language and real-life examples, this book is perfect for anyone, regardless of their current financial situation. Don't wait any longer to start your journey towards financial success, grab your copy of "From Zero to Hero...
Bagels with the Bards
So it came to pass that a couple of poets a a congenially munching their bagels in the spacious basement refectory of a bagelry called Finaglea aa Bagel on JFK in Harvard Square, all the while conjecturing upon the potential mental, spiritual and perhaps even physical salubriousness of occasional social interface with other human beings likewise blest or cused to pursue the word, to ply their craft or sullen art, in isolation a a gave birth to the idea of Bagelbards. At any rate, here it is: The First Annual Bagelbards Anthology, in celebration of the first full year of informal weekly Saturday morning gatherings of Bagelbards in the aforementioned spacius basement of Finaglea aa Bagel. Read it, and eat.
Natural Causes
The dead don't always rest in peace . . . Discover the gripping first thriller in the Inspector McLean series For fans of Ian Rankin, Peter James and Stuart MacBride 'A gripping, captivating page-turner' 5***** READER REVIEW 'Murder, malevolence and great detection' 5***** READER REVIEW 'Grips you from the very beginning' 5***** READER REVIEW _______ Edinburgh is horrified by a series of bloody killings. Deaths for which there appears to be neither rhyme nor reason, and which leave the city's police stumped. DI Tony McLean is focused on the investigation, but his attention is drawn by a chilling cold case: A young girl, ritualistically murdered. Her remains hidden for sixty years. It seems i...
Self-Publishing For Dummies
Get your books into the hands of readers with this simple how-to guide Self-Publishing For Dummies takes you through the entire process of publishing your own books, starting with the writing and editing process and moving through cover design, printing options, distribution channels, and marketing to a target audience. With the advice in this book, you can tackle self-publishing, no matter what genre you write in. You’ll learn how to retain full control over your work and keep the profits from the sales of your book. In this updated edition, you’ll discover the latest technologies in self-publishing, trends in the world of ebooks, and new marketing techniques you can use online and in the real world. Becoming a published author is easier than ever, thanks to this Dummies guide. Understand every step in the self-publishing process Discover how to write and sell your books in ebook and printed formats Hire an editor, obtain an ISBN, and generate publicity for your book Fine-tune your writing to improve your chances of success Get your work out there—no agent or publisher needed Self-Publishing For Dummies is the perfect choice for anyone with an interest in DIY publishing.
Thirty Angry Ghosts
'Thirty Angry Ghosts' is a collection of poems written in the voices of famous figures from history including Shakespeare, Mary Shelley, Genghis Khan and Abraham Lincoln. Historically-accurate biographies are included at the back of the book.
Writers' & Artists' Guide to Self-Publishing
Practical advice from experts in self-publishing--including the pitfalls to avoid. Self-publishing is a growing area and writers need independent and reliable advice they can trust. This guide is full of practical, nuts-and-bolts information on each aspect of the DIY-publishing process, from editing and page layout, cover design and book production, publicity and selling. Each chapter is written by publishing professionals expert in supporting authors and is full of insights from successful self-published authors themselves. This guide is essential reading for any indie author who wants to go it totally alone, who wants to work with other independent professionals or who might choose to pay for self-publishing provider services. It gives the pros and cons and potential financial outlay for the various options available so writers can make informed decisions about the best approach for their own book.
How to Self-publish and Market a Children's Book
A practical guide to self-publishing and marketing children's books including how to set up face-to-face events and promote your children's book online.
