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Unapologetically Ambitious
*Named a Best Business Book of 2020 by Fortune and Bloomberg* Full of empowering wisdom from one of Silicon Valley's first female African American CEOs, this inspiring leadership book offers a blueprint for how to achieve your personal and professional goals. Shellye Archambeau recounts how she overcame the challenges she faced as a young black woman, wife, and mother, managing her personal and professional responsibilities while climbing the ranks at IBM and subsequently in her roles as CEO. Through the busts and booms of Silicon Valley in the early 2000s, this bold and inspiring book details the risks she took and the strategies she engaged to steer her family, her career, and her company ...
Marketing That Works
Marketing That Works introduces breakthrough marketing tools, tactics, and strategies for differentiating yourself around key competencies, insulating against competitive pressures, and driving higher, more sustainable profits. From pricing to PR, advertising to viral marketing, this book’s techniques are relentlessly entrepreneurial: designed to deliver results fast, with limited financial resources and staff support. They draw on the authors’ decades of research and consulting, their cutting-edge work in Wharton’s legendary Entrepreneurial Marketing classes, and their exclusive new survey of the Inc. 500’s fastest-growing companies. Whether you’re launching a startup or working i...
All You Have to Do Is Ask
A set of tools for mastering the one skill standing between us and success: the ability to ask for the things we need to succeed. Imagine you’re on a deadline for a big project, and feeling overwhelmed. Or you're looking for a job, but can't seem to get your foot in the door. Or you're dying for tickets to a sold out concert, and all your leads have gone cold. What do these problems have in common? They can all be solved simply by reaching out to a colleague, friend, or wider network and making an ask. Studies show that asking for help makes us better and less frustrated at our jobs. It helps us find new opportunities and new talent. It unlocks new ideas and solutions, and enhances team pe...
The Language of Global Success
"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.
How to Raise Successful People
Outlines simple, counterintuitive approaches to raising happy, healthy, and successful children through parental demonstrations of respectful examples and child-directed activities that facilitate early independence and problem-solving skills.
Seeing Silicon Valley
Also published in French as Visages de la Silicon Valley.
Alpha Girls
A Financial Times Summer Book of 2019 'The addictive stories of four incredible women who did things their own way and rewrote the code of a whole industry' Emerald Street Described as 'the book that the world needs right now' (Adam Fisher, author of Valley of Genius), Alpha Girls is perfect for fans of Hidden Figures, Lean In and The Social Network. Silicon Valley has long been at the forefront of innovation, but it is renowned for its archaic sexist culture. Alpha Girls is the unforgettable story how a group of talented women achieved success in a tech world run by 'bro-grammers' through sheer grit and determination. Despite the instrumental role they played in building some of the foremos...
Abolish Silicon Valley
Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. "Lucid, probing and urgent. Wendy Liu manages to be both optimistic about the emancipatory potential of tech and scathing about the industry that has harnessed it for bleak and self-serving ends." -- Naomi Klein, author of On Fire: The Burning Case for a Green New Deal "An inspiring memoir manifesto...Technologists all over ...
Here We are
"Aarti Shahani’s memoir Here We Are: American Dreams, American Nightmares covers a lot of ground. It traces her family’s journey to a New York City tenement in 1981, travels to elite private schools and suburban neighborhoods, and lands in the criminal justice system. It’s the story of successes, failures, and how unwittingly selling electronics to a Colombian drug cartel shaped the lives of everyone in the Shahani family." -- Publisher
