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The Power of Words in AI-Driven World
Take a fascinating trip with "The Power of Words in an AI-Driven World: Exploring the Interplay of Language, Culture, and Communication." Entering the pages of this book is like entering a tapestry constructed by brilliant minds that explores the nexus between artificial intelligence and humans, rather than just opening a collection of chapters. Professor Kalyani Samantray, speaking on behalf of Sri Sri University in Odisha, India, negotiates the subtleties of human communication in the age of artificial intelligence in the first chapter. This concurrent investigation examines the ethical ramifications of giving language up to artificial intelligence—a science that is always developing.
Proceedings of the 3rd International Conference on Education and Technology (ICETECH 2022)
This is an open access book. The development and use of new technologies have accelerated considerably in recent decades. Researchers and experts are encouraged to innovate in across fields in support of sustainable development (SDGs) especially in education. The 3rd International Conference on Education and Technology (ICETECH 2022), organized by Universitas PGRI Madiun (UNIPMA) Indonesia, accommodates researchers, experts, academics, educators, stakeholders, and students to exchange experiences through research results in TEAM Based Education, Digital Literacy in Education, Applied Science in Education, Digital Education, Curriculum and Instruction, Social Science Education.
Proceedings of the 3rd International Conference on Education and Technology (ICETECH 2022)
This is an open access book. The development and use of new technologies have accelerated considerably in recent decades. Researchers and experts are encouraged to innovate in across fields in support of sustainable development (SDGs) especially in education. The 3rd International Conference on Education and Technology (ICETECH 2022), organized by Universitas PGRI Madiun (UNIPMA) Indonesia, accommodates researchers, experts, academics, educators, stakeholders, and students to exchange experiences through research results in TEAM Based Education, Digital Literacy in Education, Applied Science in Education, Digital Education, Curriculum and Instruction, Social Science Education.
Discourse and Technology
The overarching theme of Discourse and Technology is cutting-edge in the field of linguistics: multimodal discourse. This volume opens up a discussion among discourse analysts and others in linguistics and related fields about the two-fold impact of new communication technologies: The impact on how discourse data is collected, transcribed, and analyzed—and the impact that these technologies are having on social interaction and discourse. As inexpensive tape recorders allowed the field to move beyond text, written or printed language, to capture talk—discourse as spoken language—the information explosion (including cell phones, video recorders, Internet chat rooms, online journals, and ...
Facework
Designed to acquaint readers with the most up-to-date information on close relationship theory and research, Facework provides a thorough examination of the authors' research, as well as that of others, on the self-aspects of communication in intimate relationships. Gaining face, maintaining face, and losing face all have numerous implications in the management of close relationships. Cupach and Metts make a compelling case for facework as basic relationship currency at any stage of a relationship, whether it be formation, maintenance, or disengagement. Written in a clear, humorous style, Facework offers the reader a very pleasurable learning experience and the opportunity to gain deeper insight into the management of problematic situations occurring in close relationships. Professionals and scholars in psychology, sociology, communication, family studies, and social work will find Facework a stimulating, informative, and indispensable volume.
Deep Listening
Over 55% of your day is spent listening; yet only 2% of us have been trained in how to listen. What is poor listening costing you? Do you rush from meeting to meeting, your head buried in the last conversation you had, without time to think of the next? Or feel frustrated with unproductive discussions where the loudest in the room adds limited insight and drowns out everyone else? We usually think of these situations as communication problems; that we have not spoken our needs correctly or clearly. Yet, conflict, chaos and confusion are the costs of not listening. Many communication and listening books say the most important person in a conversation is the speaker - not true! This pocket-sized guide will help you to reconnect with your innate gift of deep listening, to create the right space to listen to yourself before you listen to others. You'll learn to listen beyond the words that are spoken, to add context and meaning and listen in to what's not being said. Deep Listening will help you move from confusion and conflict to thoughtful, insightful and powerful discussions that will transform not just your work, but your whole life.
Foreign Languages in Advertising
This book presents a comprehensive account of the use and effects of foreign languages in advertising. Based on consumer culture positioning strategies in marketing, three language strategies are presented: foreign language display to express foreignness, English to highlight globalness, and local language to appeal to ethnicity (for instance, Spanish for Hispanics in the USA). The book takes a multidisciplinary approach, integrating insights from both marketing and linguistics, presenting both theoretical perspectives (e.g., Communication Accommodation Theory, Conceptual Feature Model, Country-of-origin effect, Markedness Model, Revised Hierarchical Model) and empirical evidence from content analyses and experimental studies. The authors demonstrate that three concepts are key to understanding foreign languages in advertising: language attitudes, language-product congruence, and comprehension. The book will appeal to students and researchers in the fields of sociolinguistics, applied linguistics, psycholinguistics, marketing and advertising.
Content Area Reading
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Working with Discourse
This book is for researchers and students interested in exploring how speakers and writers construe meaning through discourse. It draws on tools for discourse analysis developed in systemic functional linguistics and register and genre theory but requires no prior knowledge of functional linguistics, avoiding academic complexity wherever possible. Rather it builds a highly accessible set of analytic tools that can be used with ease by workers from a range of disciplines, including educational research, critical discourse analysis, cultural studies, text linguistics and language and literacy teaching.
Manchester United
Despite myriad popular and journalistic expositions, up to this point there have been virtually no academic discussions of the Manchester United phenomenon. This anthology represents the first concerted academic examination of Manchester United F.C. in its current guise as a widely followed and highly emblematic sporting institution. Bringing together respected academics from an array of disciplinary backgrounds these essays each interrogate various related dimensions of the Manchester United world. The primary aim of this collection is to illustrate how the structure and experience of Manchester United is implicated in broader societal shifts, within which the boundary between cultural and commercial concerns have become increasingly indivisible. The chapters are presented within five thematic sections: 1 Becoming United 2 Economy United 3 Embodied United 4 Local United 5 Global United
