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In this book, gifted preacher Sondra Willobee shows how to enliven sermons by using the techniques of great writers. With clarity and wit, Willobee explores the joyful process of crafting effective sermons.
The fourth edition of Social Media Strategy is an essential step-by-step blueprint for innovating change, supporting traditional marketing, advertising, and PR efforts, and leveraging consumer influence in the digital world. With a completely integrated marketing, advertising, and public relations framework, Keith Quesenberry’s up-to-date textbook goes beyond tips and tricks to systematically explore the unique qualities, challenges, and opportunities of social media. Students learn core principles and proven processes to build unique social media plans that integrate paid, earned, shared, and owned media based on business objectives, target audiences, big ideas, and social media categorie...
Effective Preaching: Bringing People into an Encounter with God is a practical collection of essays, featuring leading preachers, homilists and homily instructors. Compiled by Michael E. Connors, CSC, the Director of the John Marten Program in Homiletics and Liturgics at the University of Notre Dame, this imaginative book focuses entirely on the practical side of Catholic preaching. It will provide imaginative, hands-on, tested advice to help homilists develop preaching effectiveness, using techniques that will turn satisfactory preaching into exceptional preaching. This practical resource will be essential for priests, permanent deacons, seminarians in homiletics classes; retreat leaders, RCIA catechists; all who preach.
In Writing for the Ear, Preaching from the Heart, Donna Giver-Johnston teaches preachers how to communicate effectively--how to get away from their notes and make a more personal connection with their listeners. Grounded in a theology of the incarnation, she offers a step-by-step method for writing sermons with the fewest, most impactful and memorable words and delivered by heart to communicate a message that captures the ears and hearts of listeners.
Many clergy receive little training in the arts of preaching and it is assumed that they will learn by gaining experience. The renowned American preacher Herbert O’Driscoll suggests that congregations do not want to be given a map showing them how to get to the coast, they want to be drenched in the spray. Narrative preaching is a means of achieving such immediacy. By dramatic story-telling, it invites listeners into enter the text imaginatively and enables them to experience sermons as transformative events. This book aims to provide not just a theoretical introduction, but a resource that uses sermons in the narrative style to reflect on how to prepare and construct them and how to deliver them effectively in the context of worship.
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