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Understanding Communication Theory
This book offers students a comprehensive, theoretical, and practical guide to communication theory. Croucher defines the various perspectives on communication theory—the social scientific, interpretive, and critical approaches—and then takes on the theories themselves, with topics including interpersonal communication, organizational communication, intercultural communication, persuasion, critical and rhetorical theory and other key concepts. Each theory chapter includes a sample undergraduate-written paper that applies the described theory, along with edits and commentary by Croucher, giving students an insider’s glimpse of the way communication theory can be written about and applied in the classroom and in real life. Featuring exercises, case studies and keywords that illustrate and fully explain the various communication theories, Understanding Communication Theory gives students all the tools they need to understand and apply prominent communication theories.
Understanding Communication Research Methods
Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about research methods and a guide to actually conduct research themselves. Examining quantitative, qualitative, and critical research methods, the textbook helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book defines all the main research traditions, illustrates key methods used in communication research, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action.
Global Perspectives on Intercultural Communication
What is intercultural communication? How does perspective shape a person’s definition of the key tenets of the term and the field? These are the core questions explored by this accessible global introduction to intercultural communication. Each chapter explores the topic from a different geographic, religious, theoretical, and/or methodological perspective, with an emphasis on non-Western approaches, including Buddhist, South American, Muslim, and Chinese perspectives. Featuring the voices of a range of international contributors, this new textbook presents the full breadth of diverse approaches to intercultural communication and showcases the economic, political, and cultural/societal needs for and benefits of communicative competence.
Understanding Communication Theory
This book offers students a comprehensive, theoretical, and practical guide to communication theory. Croucher defines the various perspectives on communication theory—the social scientific, interpretive, and critical approaches—and then takes on the theories themselves, with topics including interpersonal communication, organizational communication, intercultural communication, persuasion, critical and rhetorical theory and other key concepts. Each theory chapter includes a sample undergraduate-written paper that applies the described theory, along with edits and commentary by Croucher, giving students an insider’s glimpse of the way communication theory can be written about and applied in the classroom and in real life. Featuring exercises, case studies and keywords that illustrate and fully explain the various communication theories, Understanding Communication Theory gives students all the tools they need to understand and apply prominent communication theories.
Migration and Media in Finland
This book combines various theoretical approaches to explore how Finland and its people responded to the European Union (EU) refugee crisis. Combining interviews with Finns, voluntary migrants to Finland and refugees in Finland, the text presents differing perspectives on migration in this country. Key themes addressed in the text include the extent to which the different groups perceive one another to be economic, political, and cultural threats to Finnishness. In addition, the cultural fusion of Finnish and migrant culture is presented as a threat and opportunity for Finland and its future.
Religion and Communication
In this anthology, prominent scholars in the field examine the relationship between religion and communication. Essays discuss the topic from various theoretical, methodological, and communication approaches including health communication, interpersonal communication, intercultural/interracial communication, organizational communication, rhetoric, and media studies. The cutting-edge research gathered here investigates religious ideologies and the role religious beliefs play in public life around the world. The book highlights the extent to which national and international events continue to propel religion into our public discourse, illuminating its critical role in how individuals and institutions see themselves and others. The scope, depth, and richness of the research presented here is critical, in this area of evolving scholarship, to understanding the centrality of religious beliefs and values to the ways we make sense of the world and our experiences in it.
Communication Research Measures III
Building on the measures included in the original 1994 volume and subsequent 2009 volume, Communication Research Measures III: A Sourcebook extends its coverage of measurement issues and trends across the entire communication discipline. Volume III features entirely new content and offers an assessment of new measures in mass, interpersonal, instructional, group, organizational, family, health, and intercultural communication and highlights work in emergent subdisciplines in communication, including social media and new communication technologies, sports communication, and public relations. The "best of the best" from 2009 through today, the profiled research measures in Volume III serve as models for future scale development and constitute the main tools that researchers can use for self-administered measurement of people's attitudes, conceptions of themselves, and perceptions of others. This book is ideal for undergraduate and graduate courses that emphasize quantitative research methods, measurement, and/or survey design across communication studies disciplines.
Social Media and Crisis Communication
The second edition of this vital text integrates theory, research, and application to orient readers to the latest thinking about the role of social media in crisis communication. Specific crisis arenas such as health, corporate, nonprofit, religious, political, and disaster are examined in depth, along with social media platforms and newer technology. Social Media and Crisis Communication, Second Edition provides a fresh look at the role of visual communication in social media and a more global review of social media and crisis communication literature. With an enhanced focus on the ethics section, a short communication overview piece, and case studies for each area of application, it is practical for use in a variety of learning settings. A must-read for scholars, advanced students, and practitioners who wish to stay on the leading edge of research, this book will appeal to those in public relations, strategic communications, corporate communications, government and NGO communications, and emergency and disaster response.
Data Mining and Knowledge Discovery with Evolutionary Algorithms
This book integrates two areas of computer science, namely data mining and evolutionary algorithms. Both these areas have become increasingly popular in the last few years, and their integration is currently an active research area. In general, data mining consists of extracting knowledge from data. The motivation for applying evolutionary algorithms to data mining is that evolutionary algorithms are robust search methods which perform a global search in the space of candidate solutions. This book emphasizes the importance of discovering comprehensible, interesting knowledge, which is potentially useful for intelligent decision making. The text explains both basic concepts and advanced topics
Node: Up and Running
This book introduces you to Node, the new web development framework written in JavaScript. You'll learn hands-on how Node makes life easier for experienced JavaScript developers: not only can you work on the front end and back end in the same language, you'll also have more flexibility in choosing how to divide application logic between client and server. Written by a core contributor to the framework, Node: Up and Running shows you how Node scales up to support large numbers of simultaneous connections across multiple servers, and scales down to let you create quick one-off applications with minimal infrastructure. Built on the V8 JavaScript engine that runs Google Chrome, Node is already winning the hearts and minds of many companies, including Google and Yahoo! This book shows you why. Understand Node's event-loop architecture, non-blocking I/O, and event-driven programming Discover how Node supports a variety of database and data storage tools Learn best practices for writing easy-to-maintain code for Node Get concrete examples of how to use the various Node APIs in practice Take advantage of the book’s complete API reference
