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Creativity
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Kellogg on Branding in a Hyper-Connected World
World-class branding for the interconnected modern marketplace Kellogg on Branding in a Hyper-Connected World offers authoritative guidance on building new brands, revitalizing existing brands, and managing brand portfolios in the rapidly-evolving modern marketplace. Integrating academic theories with practical experience, this book covers fundamental branding concepts, strategies, and effective implementation techniques as applied to today’s consumer, today’s competition, and the wealth of media at your disposal. In-depth discussion highlights the field’s ever-increasing connectivity, with practical guidance on brand design and storytelling, social media marketing, branding in the ser...
History of Tempeh and Tempeh Products (1815-2022)
The world's most comprehensive, well documented, and well illustrated book on this subject. With extensive subject and geographic index. 325 photographs and illustrations - mostly color. Free of charge in digital PDF format.
Carencro
The city of Carencro is nestled in the heart of Cajun country in southern Louisiana. The earliest date in the records of the St. Pierre Genealogical Society is 1765, when exiled Acadians settled in the Attakapas District in an area then known as the Carencro Prairie. Many arrived under a cattle agreement, but settlers also desired to farm the land of the prairie. From the beginning, the area has been rich in faith, strong in personality, and successful from years of surviving the trials of life. The prairie was later called St. Pierre, the French name for St. Peter. Today, St. Peter's Catholic Church sits in the hub of the city, as it has for decades. As the years have passed, Carencro has stayed true to its founding fathers. It is a place that constantly grew and embraced change while staying steadfast in the faith that was brought by the first settlers.
Package Design Workbook
A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.
Library List
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