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Nerve
Nerves make us bomb job interviews, first dates, and SATs. With a presentation looming at work, fear robs us of sleep for days. It paralyzes seasoned concert musicians and freezes rookie cops in tight situations. And yet not everyone cracks. Soldiers keep their heads in combat; firemen rush into burning buildings; unflappable trauma doctors juggle patient after patient. It's not that these people feel no fear; often, in fact, they're riddled with it. In Nerve, Taylor Clark draws upon cutting-edge science and painstaking reporting to explore the very heart of panic and poise. Using a wide range of case studies, Clark overturns the popular myths about anxiety and fear to explain why some people thrive under pressure, while others falter-and how we can go forward with steadier nerves and increased confidence.
Starbucked
STARBUCKED is the first book to explore the incredible rise of the Starbucks Corporation and the caffeine-crazy culture that fuelled its success. Part Fast Food Nation, part social history, STARBUCKED combines investigative heft with witty cultural observation. How did Starbucks become an international juggernaut? What made the company so beloved that more than 40 million customers visit every week, yet so loathed that protestors have firebombed its stores? Why did Americans suddenly become willing to pay $4.50 for a cup of coffee? And why did the world follow? Taylor Clark provides an objective, meticulously reported look at how Starbucks manipulates psyches and social habits to snare loyal customers, and why many of the things we think we know about the coffee chain are false.
House That Crack Built
A familiar nursery rhyme is transformed into a study of the impact of illegal drugs, following the path of crack from the coca plants, through the dealers and gangs, to the birth of an innocent crack baby
Inside Book Publishing
Now in its fifth edition, Inside Book Publishing remains the classic introduction to the book publishing industry, being both a manual for the profession for over two decades and the bestselling textbook for students of publishing.The book remains essential reading for publishing students, those seeking a career in publishing, recent entrants to the industry, and authors seeking an insider's view. The accompanying website supports the book by providing up-to-date and relevant content.This new edition has been fully updated to respond to the rapid changes in the market and technology. Now more global in its references and scope, the book explores the tensions and trends affecting the industry, including the growth of ebooks, self-publishing, and online retailing, and new business models and workflows. The book provides excellent overviews of the main aspects of the publishing process, including commissioning, product development, design and production, marketing, sales and distribution.
E-Book Handbook of Equine Anaesthesia
The Handbook of Equine Anaesthesia continues to offer sound practical guidance on all aspects of sedation and anaesthesia in horses. It covers anaesthesia in a logical way from pre-anaesthetic preparation through to induction, maintenance, monitoring and recovery; as well as highlighting any problems and special situations. This second edition now devotes a new chapter to analgesia.As an easy reference book, it is designed for everyday use by the equine practitioner; from those who anaesthetise many horses daily under theatre conditions, to those who anaesthetise just a few a year. Moreover, Handbook of Equine Anaesthesia is useful for veterinary students, giving them a complete overview of ...
Aromatic Fluorination
Describes methods for introducing fluorine and small fluorine-containing substituents into aromatic rings Considers traditional and modern synthetic methods, including industrial processes Focuses on the synthesis of selectively fluorinated aromatic molecules that represent an increasingly important class of intermediates Examines both historical development and future trends in this increasingly important area of chemistry
Clark Taylor Just a Bloke from the Bush
Biography of Clark Taylor
The Big Sad
The Big Sad is heartfelt story about Bentley Bunny’s growing struggle with anxiety and childhood depression, which he refers to as “the Big Sad.” It addresses the very real emotional and social impacts of anxiety and depression and offers reassurance through the lessons taught by those closest to Bentley. This book is based on my son, who has had a real journey with the Big Sad, and the impact it has on his daily life. As a mother, this is my gift to other mums living with stressed-out, anxious bunnies.
