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Virtually everybody, no matter how self-assured, internally motivated, or confident, hits a few rough patches in life. We all know that when we hit a rough spot we could do with a little extra nudge. That nudge may come from family, a caring co-worker, or a special friend. But equally likely, the prod or push can come from reading an inspiring, empathetic book that shows you how to find your way again. Author Jarie Bolander's #ENDURANCE tweet is just that kind of book. Jarie wrote it for all of us for when we need a little nudge to keep reaching our goals. Most of us do not look for a book that helps us set our goals--we already have those in mind. What we look for is help getting over the h...
Remote work, distributed teams, and virtual managers are a reality for many thousands in today's workforce. Working remotely can mean zero or low commuting stress, more independence, a great work-life balance, and enhanced productivity. On the flip side, it can mean being on call 24/7, isolation, scanty career enhancement opportunities, and loss of motivation. So how do you ensure that remote work becomes a positive experience for you? Virtual work expert Carmela Southers teaches you how, in her eloquent new book, "#MANAGING YOUR VIRTUAL BOSS tweet." Carmela is no novice to virtual work. Over two decades, she built her career exclusively through virtual work. Her current manager is located 3...
For many years, a silent and important war has been fought between two nations. On the one side, there’s Credibility Nation which is composed of humans who go about life and their business with credibility and servant leadership. On the other side, there’s Dubious Nation which is composed of humans who live and conduct their business with self-interest as their highest priority. Dubious Nation is on a winning streak and is vanquishing Credibility Nation a thousand times over. It’s shocking to see how many people are forgetting how important it is to live and transact business in a credible way. I believe that there’s still hope. There’s still a way for Credibility Nation to win. It...
Today's unfortunate reality, for millions of people, is that work is simply a have-to-do that pays the bills and gets in the way of doing what they really care about. This results in people becoming disengaged and disconnected from their organizations and colleagues. But what if employees could be made to see the big picture, the connection between their own efforts, and the success of their organizations? What if people could be made to feel a sense of purpose at work and to thereby become committed, sincere, loyal, and happy participants in a team effort? Authors "Maryann Baumgarten" and "Lisa Smith" know that we all feel engaged when we care and connect to something larger than ourselves....
In today's world where an organization's prospect has access to more information about the industry, key firms within that industry, and customer testimonials of those using products and services from companies in the industry, how can any organization stand out? In some industries, buyers have conducted 75 percent of their research on the Internet prior to talking to any firms to make their purchasing decisions. How do you make sure that you are not only at the table, but have a strong seat at it? It's simple. Two words: "thought leadership." With the changing environment that the Internet and social media is bringing about, it's not as much about the global organization, but the individual...
Management of marketing.
Annotation Typically, SAP implementations are large and complex, involving multiple locations, stakeholder groups, and business interests. Veteran ERP consultant Rahming showcases the collected wisdom of 13 leading consultants who share experiences that run the gamut from tackling post go-live resistance to increasing end-user productivity.
If you are under high pressure to develop and publish content quickly in order to reach your customers and prospects, you must read this book. As a digital marketer, you are told to develop blogs, wikis, podcasts, webcasts, YouTube videos--the list goes on. But have you stopped to ask: Why? What purpose does this content serve? How does this content fit in with my overall marketing strategy? How does marketing change with social media? What can content marketing do for my business? How do I reach prospects and customers by providing valuable content? Get answers to all of these questions and more in '#CONTENT MARKETING tweet Book01' by ClickDocuments Co-Founder Ambal Balakrishnan. Based on m...
Thought leaders advance the marketplace of ideas by proposing actionable, commercially relevant, research-backed, "new points" of view. They engage in and showcase innovative thinking as opposed to churning out product-focused, brand-centric white papers, or "curated" content that mimics others' ideas. But while individual thought leaders are in plentiful supply (at least, those who self-identify as such), many organizations struggle to establish their thought leadership approach. If you recognize the importance of differentiating yourself to clients by offering compelling points of view that are intriguing, innovative, inspiring-and wholly relevant to "them"-this book is for you. Authors "D...
Moving to college can be exciting, yet daunting. High school seniors leaving their childhood homes and heading to college receive lots of advice--from parents, siblings, counselors, and, of course, online. Even so, the guidance they will find in "'#MOVING OUT tweet'" presents unique value. That's because this new book represents the collective firsthand experience of four college students with rich and diverse experiences and with genuine intent to help out young people taking their first steps away from home. The authors--Santa Clara University students Gabrielle Jasinski, Eliza Lamson, Elizabeth Wassmann, and Hannah Miller--understand and respect the all-too-common dilemmas of college fres...