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A diverse set of texts from Foucault, Weber, Derrida and others are examined in this reconceptualization of the way ethnicity functions in capitalist society.
History and Classics of Modern Semiotics -- Sign and Meaning -- Semiotics, Code, and the Semiotic Field -- Language and Language-Based Codes -- From Structuralism to Text Semiotics: Schools and Major Figures -- Text Semiotics: The Field -- Nonverbal Communication -- Aesthetics and Visual Communication.