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This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination of the triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period, and closes with an analysis of the party's re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.
Timothy Heppell brings together a renowned group of contributors to consider the role of the Leader of the Opposition in British Politics. The book argues that the neglect of opposition studies needs to be addressed, especially given the increasing importance attached to the performance the Leader of the Opposition in the British political system.
This book explores the political and intellectual significance of Edward Heath’s leadership of the Conservative Party. It contains a series of original and distinctive chapters that feature extensive archival materials and original insights from leading political scientists and historians. The volume contributes significantly to our understanding of Conservative Party politics, leadership, and conservatism more broadly.
Timothy Heppell brings together a renowned group of contributors to consider the role of the Leader of the Opposition in British Politics. The book argues that the neglect of opposition studies needs to be addressed, especially given the increasing importance attached to the performance the Leader of the Opposition in the British political system.
What similarities exist between the reasons for Labour losing office in 2010 and those behind why previous Labour governments were defeated? This edited volume provides a detailed historical appraisal which considers the importance of themes such as economic performance; political leadership and the condition of the Conservatives in opposition.
This book examines the political oratory, rhetoric and persona of Margaret Thatcher as a means of understanding her justifications for ‘Thatcherism’. The main arenas for consideration are set piece speeches to conference, media engagements, and Parliamentary orations. Thatcher’s rhetorical style is analysed through the lens of the Aristotelian modes of persuasion (ethos, pathos, logos). Furthermore, the classical methods of oratorical engagement (deliberative, epidictic, judicial) are employed to consider her style of delivery. The authors place her styles of communication into their respective political contexts over a series of noteworthy issues, such as industrial relations, foreign policy, economic reform, and party management. By doing so, this distinctive book shines new light on Thatcher and her political career.
The Conservatives since 1945 is about how and why parties in general, and the Conservative Party in particular, make changes to the face they present to the electorate, the way they organize themselves, and the policies they come up with. This is an in-depth but comprehensive study based on original archival sources.
This book uses the themes of modernisation and manipulation to provide a new and distinctive analysis of the political strategy of Prime Minister David Cameron. It explores the key issues - coalition, electoral reform, Scottish independence, the Big Society, austerity and Brexit - that defined his premiership,
The Conservative Party has been a dominant force in postwar British politics. This book explores the 50 years from Winston Churchill's defeat in 1945 to the long tenure of Margaret Thatcher, then John Major. Themes and events of the period are brought vividly to life through the views and reactions of those involved.
This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination ofthe triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period,and closes with an analysis of the party's re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.