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Research Methods For Business, 8th Edition explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyze a research project. Now in its eighth edition,...
Designed for undergraduates and graduates taking courses in research methods in business or research in management. Discusses managerial situations where research would be needed and illustrates through computer outputs how data can be analyzed and interpreted to answer several types of research questions. Offers both the theoretical and practical skills necessary to do research. Includes exercises, projects and an example of a student research report.
Market_Desc: The book is intended for all business and marketing students taking Research Methods (usually 2nd year and 3rd year) as well as conversion masters and masters courses. About The Book: Reputed for its clear and practical approach, Sekaran offers a framework for conducting research in a scientific manner in all areas of business. Students learn to develop practical knowledge and skills to understand and carry out research projects. This new edition is updated to strengthen areas of the text such as Data Analysis and to totally refresh the section on the role of technology and the use of statistical packages in research. Examples and scenarios will be updated and the book continues to emphasize managerial relevance and ethical implications throughout.
"Research and Evaluation for Business is intended for use in either a one or two semester introductory business statistics course. The focus of the text is on decision making based on data analysis. This is a real data, and problem-oriented text that teaches the actual practice of statistical thinking, management of decision making for tool selection, assumptions management, outcome interpretation, and reporting. The text incorporates, where appropriate, Excel and Minitab commands and output in examples and exercises."--Publisher's website.
A gripping tale of adventure and searing reality, Lucky Boy gives voice to two mothers bound together by their love for one lucky boy. “Sekaran has written a page-turner that’s touching and all too real.”—People “A fiercely compassionate story about the bonds and the bounds of motherhood and, ultimately, of love.”—Cristina Henríquez, author of The Book of Unknown Americans Eighteen years old and fizzing with optimism, Solimar Castro-Valdez embarks on a perilous journey across the Mexican border. Weeks later, she arrives in Berkeley, California, dazed by first love found then lost, and pregnant. This was not the plan. Undocumented and unmoored, Soli discovers that her son, Igna...
Covers all current areas of business ranging from management and marketing to finance and accounting. Features a new chapter on statistics; direct, detailed guidelines for conducting systematic research to produce sound reports; extensive, practical, skill-building exercises that challenge students to think and apply their research knowledge; an in-depth discussion of computer-assisted data collection and analysis and much more.
Known for its clear and practical approach, this book offers a framework for conducting research in a scientific manner in all areas of business. Readers learn how to develop practical knowledge and skills to understand the ways in which systematic research can be conducted to describe, explain, and predict phenomena of interest pertaining to business. The fourth edition will continue to be strong in delivering a technical approach while presenting more real world applications.· Introduction to Research· Scientific Investigation· Technology and Business Research· The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition· The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development· The Research Process: Step 6: Elements of Research Design· Experimental Designs· Measurement of Variables: Operational Definition and Scales· Measurement: Scaling, Reliability, Validity· Data Collection Methods· Sampling· Data Analysis and Interpretation· The Research Report· Managerial Decision Making and Research
"Include[s]: the main research philosophies and paradigms; preparing research proposals; evaluating business research articles and reports; a deeper examination of the quantitative research applications and methods; a more integrated and practical coverage of qualitative research; Australian and New Zealand examples of business research; and a fuller coverage of ethics in business research"--Pref.
Late one afternoon in the fall of 1976, we were sipping Sanka and speculating on the possible directions towards which research and theory in organizational science might lead. One of us had just re-read Walter Nord's Marxist critique of Human Resource Management, and the discussion evolved into an enumeration of the many articles that had appeared in the recent literature attacking the discipline, its mission, and its methods. In no time the list was long enough to suggest that a number of scholars, both young and established, were dissatisfied with the rate of progress begin made in the accumulation of knowledge about organizations. The critics we identified were located at many different ...