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Exploring Ethical Dimensions of Environmental Sustainability and Use of AI
Exploring Ethical Dimensions of Environmental Sustainability and Use of AI is a comprehensive and insightful book that delves into the ethical implications and challenges that emerge at the intersection of environmental sustainability and the utilization of artificial intelligence (AI). With a focus on key ethical dimensions such as transparency, equity, privacy, autonomy, unintended consequences, and trade-offs, this book aims to provide a thorough understanding of the responsible deployment and development of AI in the realm of environmental sustainability. By addressing the ethical aspects and challenges involved, this book contributes to the development of ethical guidelines and framewor...
Proceedings of the International Conference of Economics, Business, and Entrepreneur (ICEBE 2022)
This is an open access book.The Faculty of Economics and Business of Universitas Lampung in Indonesia is hosting the International Conference of Economics, Business & Entrepreneurship (ICEBE) 2022, its fifth annual international conference. The goal of this conference is to provide a clear direction and substantial advancements in the quickly recovering global economy. The 5th ICEBE welcomes and cordially encourages all authors to submit outstanding works on a range of topics relevant to the conference's theme. Theme: “Global Economy and Business Recovery Growth to Create a Sustainable Business-Friendly Environment”
PENGANTAR MANAJEMEN & BISNIS :Teori dan Panduan Komprehensif Manajemen Bisnis
Buku "Pengantar Manajemen & Bisnis: Teori dan Panduan Komprehensif Manajemen Bisnis" menggambarkan landasan kokoh manajemen dan bisnis dalam panduan singkat tetapi komprehensif. Buku ini membahas konsep dasar manajemen dan peran manajer, serta fungsi-fungsi manajemen utama, termasuk perencanaan, pengorganisasian, pengarahan, dan pengendalian. Dengan cermat, pembaca dibimbing melalui pendekatan klasik, humanistik, dan modern dalam teori manajemen, sambil menjelaskan keterkaitan teori dengan praktik manajerial sehari-hari. Dari faktor-faktor eksternal yang mempengaruhi organisasi hingga nilai dan norma dalam bisnis, buku ini menyajikan wawasan tentang kompleksitas dunia bisnis. Pembahasan mencakup definisi bisnis, strategi, tanggung jawab sosial perusahaan, hingga inovasi dan globalisasi. Dengan bahasa yang jelas dan aplikatif, "Pengantar Manajemen & Bisnis" menjadi panduan esensial bagi pembaca yang ingin memahami, mengelola, dan berkembang dalam dunia manajemen dan bisnis.
Buku Ajar Manajemen Keuangan
Buku Ajar Manajemen Keuangan ini disusun sebagai buku panduan komprehensif yang menjelajahi kompleksitas dan mendalamnya tentang ilmu manajemen keuangan. Buku ini dapat digunakan oleh pendidik dalam melaksanakan kegiatan pembelajaran di bidang ilmu manajemen keuangan dan diberbagai bidang Ilmu terkait lainnya. Selain itu, buku ini juga dapat digunakan sebagai panduan dan referensi mengajar mata kuliah manajemen keuangan dan menyesuaikan dengan rencana pembelajaran semester tingkat perguruan tinggi masing-masing. Secara garis besar, buku ajar ini pembahasannya mulai dari manajemen keuangan dan ruang lingkupnya, analisis penggunaan rasio keuangan, manajemen modal kerja dam investasi dalam aktiva tetap. Selain itu, materi mengenai biaya modal dan struktur modal serta kebijakan dividen juga dibahas secara mendalam. Buku ajar ini disusun secara sistematis, ditulis dengan bahasa yang jelas dan mudah dipahami, dan dapat digunakan dalam kegiatan pembelajaran.
Understanding Digital Marketing
Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.
Emotion Measurement
Emotion Measurement, Second Edition highlights key elements of emotions that should be considered in the measurement of emotions in both academic and commercial environments. This edition begins with an updated review of basic studies of emotion, including the theory, physiology, and psychology of emotions, as these are the foundational studies which food scientists as well as product developers and marketing professionals need to be aware of. The second section highlights methods for studying emotions, and reviews the different approaches to emotion measurement: questionnaire self-report, behavioral, and physiological. This section explores the merits of intrinsic versus extrinsic measures ...
Profits in the Long Run
Discovers that there are persistent differences in market power among large U. S. companies by analyzing data for the 1000 largest manufacturing firms in 1950 and 1972. Considers the influence of risk, sales, diversification, growth and managerial control on long run profitability.
Entrepreneurship and Big Data
The digital age has transformed business opportunities and strategies in a resolutely practical and data-driven project universe. This book is a comprehensive and analytical source on entrepreneurship and Big Data that prospective entrepreneurs must know before embarking upon an entrepreneurial journey in this present age of digital transformation. This book provides an overview of the various aspects of entrepreneurship, function, and contemporary forms. It covers a real-world understanding of how the entrepreneurial world works and the required new analytics thinking and computational skills. It also encompasses the essential elements needed when starting an entrepreneurial journey and offers inspirational case studies from key industry leaders. Ideal reading for aspiring entrepreneurs, Entrepreneurship and Big Data: The Digital Revolution is also useful to students, academicians, researchers, and practitioners.
Digital Entrepreneurship
Digital technologies have become a new economic and social force, reshaping traditional business models, strategies, structures, and processes. Digital entrepreneurship, which focuses on creating new ventures and transforming existing businesses by developing novel digital technologies or their novel usage, is seen as a critical pillar for economic growth, job creation, and innovation by many countries. Further, digital technologies have also enabled the growth of the sharing economy, linking owners and users and disrupting the previous dualism of businesses and customers.This volume discusses the management of new technology-based firms and technology projects initiated in academic or industrial contexts. The contributions feature new theoretical concepts, ethical considerations, empirical data analysis (qualitative and quantitative), archival and historical methods, design science approaches, action and field research, as well as management science methods, informatics and cybernetics.
Requirements Engineering
Written for those who want to develop their knowledge of requirements engineering process, whether practitioners or students. Using the latest research and driven by practical experience from industry, Requirements Engineering gives useful hints to practitioners on how to write and structure requirements. It explains the importance of Systems Engineering and the creation of effective solutions to problems. It describes the underlying representations used in system modeling and introduces the UML2, and considers the relationship between requirements and modeling. Covering a generic multi-layer requirements process, the book discusses the key elements of effective requirements management. The latest version of DOORS (Version 7) - a software tool which serves as an enabler of a requirements management process - is also introduced to the reader here. Additional material and links are available at: http://www.requirementsengineering.info
