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Marketing and Smart Technologies
  • Language: en
  • Pages: 715

Marketing and Smart Technologies

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2021), held at University of La Laguna, Tenerife, Spain, during December 2–4, 2021. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

Marketing and Smart Technologies
  • Language: en
  • Pages: 484

Marketing and Smart Technologies

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

Proceedings of the XVII International symposium Symorg 2020
  • Language: en
  • Pages: 751

Proceedings of the XVII International symposium Symorg 2020

  • Type: Book
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  • Published: 2020-06-30
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  • Publisher: FON

Ever since 1989, the Faculty of Organizational Sciences, University of Belgrade, has been the host of SymOrg, an event that promotes scientific disciplines of organizing and managing a business. Traditionally, the Symposium has been an opportunity for its participants to share and exchange both academic and practical knowledge and experience in a pleasant and creative atmosphere. This time, however, due the challenging situation regarding the COVID-19 pandemic, we have decided that all the essential activities planned for the International Symposium SymOrg 2020 should be carried out online between the 7th and the 9th of September 2020. We are very pleased that the topic of SymOrg 2020, “Bu...

Handbook of Research on High Performance and Cloud Computing in Scientific Research and Education
  • Language: en
  • Pages: 476

Handbook of Research on High Performance and Cloud Computing in Scientific Research and Education

  • Type: Book
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  • Published: 2014-03-31
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  • Publisher: IGI Global

As information systems used for research and educational purposes have become more complex, there has been an increase in the need for new computing architecture. High performance and cloud computing provide reliable and cost-effective information technology infrastructure that enhances research and educational processes. Handbook of Research on High Performance and Cloud Computing in Scientific Research and Education presents the applications of cloud computing in various settings, such as scientific research, education, e-learning, ubiquitous learning, and social computing. Providing various examples, practical solutions, and applications of high performance and cloud computing; this book is a useful reference for professionals and researchers discovering the applications of information and communication technologies in science and education, as well as scholars seeking insight on how modern technologies support scientific research.

Introduction to Internet of Things in Management Science and Operations Research
  • Language: en
  • Pages: 315

Introduction to Internet of Things in Management Science and Operations Research

This book aims to provide relevant theoretical frameworks and the latest empirical research findings in Internet of Things (IoT) in Management Science and Operations Research. It starts with basic concept and present cases, applications, theory, and potential future. The contributed chapters to the book cover wide array of topics as space permits. Examples are from smart industry; city; transportation; home and smart devices. They present future applications, trends, and potential future of this new discipline. Specifically, this book provides an interface between the main disciplines of engineering/technology and the organizational, administrative, and planning capabilities of managing IoT....

Sustainability
  • Language: en
  • Pages: 453

Sustainability

This book provides relevant theoretical frameworks and the latest empirical research findings in Operations Research (OR) and Management Science (MS) as applied to sustainability. Its goal is to identify and describe ways in which OR and MS have been applied to and influenced the development of sustainability. Many of the issues we face today stem from the interconnectivity of the economy, society, and the environment, and from how both the economy and society are affecting the environment. In response, there have been a range of local and global efforts to advance society without harming the natural environment. The book showcases how OR/MS can help to address these issues, specifically with regard to renewable energy, smart industry, smart cities, transportation, smart homes and devices, etc. This book is intended for professionals in the fields of energy, engineering, information science, mathematics and economics, and for researchers who wish to develop new skills in connection with sustainability, or whose work involves sustainability.

Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-COVID Era
  • Language: en
  • Pages: 703

Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-COVID Era

This book covers high-quality peer-reviewed research papers presented at the 18th International Symposium of Organizational Sciences (SymOrg 2022) held in Belgrade, Serbia, from 11 to 14 June 2022. The aim of the book is providing stimulative framework for readers to explore viable alternatives and indicate implications for the post-pandemic world. Researchers from academia and industry present their original work focusing on different aspects of sustainable management and digital transformation including blockchain technology, business analytics, e-business, innovation, digital operations and logistics management, financial industry, public administration, lean business systems, digital transformation projects, human resources, marketing and communication, and quality and standardization. The chapters could be useful for industry experts, research institutions, universities, and all others who share a common interest in contemporary organizational sciences.

Trends and Advances in Information Systems and Technologies
  • Language: en
  • Pages: 1518

Trends and Advances in Information Systems and Technologies

  • Type: Book
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  • Published: 2018-03-24
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  • Publisher: Springer

This book includes a selection of papers from the 2018 World Conference on Information Systems and Technologies (WorldCIST'18), held in Naples, Italy on March27-29, 2018. WorldCIST is a global forum for researchers and practitioners to present and discuss recent results and innovations, current trends, professional experiences and the challenges of modern information systems and technologies research together with their technological development and applications. The main topics covered are: A) Information and Knowledge Management; B) Organizational Models and Information Systems; C) Software and Systems Modeling; D) Software Systems, Architectures, Applications and Tools; E) Multimedia Systems and Applications; F) Computer Networks, Mobility and Pervasive Systems; G) Intelligent and Decision Support Systems; H) Big Data Analytics and Applications; I) Human–Computer Interaction; J) Ethics, Computers & Security; K) Health Informatics; L) Information Technologies in Education; M) Information Technologies in Radiocommunications; N) Technologies for Biomedical Applications.

Web-Based Services: Concepts, Methodologies, Tools, and Applications
  • Language: en
  • Pages: 2418

Web-Based Services: Concepts, Methodologies, Tools, and Applications

  • Type: Book
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  • Published: 2015-11-09
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  • Publisher: IGI Global

The recent explosion of digital media, online networking, and e-commerce has generated great new opportunities for those Internet-savvy individuals who see potential in new technologies and can turn those possibilities into reality. It is vital for such forward-thinking innovators to stay abreast of all the latest technologies. Web-Based Services: Concepts, Methodologies, Tools, and Applications provides readers with comprehensive coverage of some of the latest tools and technologies in the digital industry. The chapters in this multi-volume book describe a diverse range of applications and methodologies made possible in a world connected by the global network, providing researchers, computer scientists, web developers, and digital experts with the latest knowledge and developments in Internet technologies.