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यत्र वेदाः कथयन्ति ब्रह्मणः चरितं च, तत्रैव लब्धं विपणनं धर्ममार्गेण च ।। Burning out in the corporate world, Maya, a young marketing whiz, seeks solace in the serene Himalayas. There, under the tutelage of a wise sage, she embarks on an extraordinary journey. Through his teachings, Maya unlocks the secrets of ancient Indian knowledge – myths, philosophies, and time-tested educational methods – and discovers their profound connection to the art of branding. “Brand Nirmāṇaṁ” is not just Maya's diary; it's a revelation for you. Prepare to be surprised and inspired as you explore the power of ancient storytelling, archetypal characters, and the timeless principles of customer connection. This book reveals the source of branding brilliance – the rich tapestry of Indian wisdom – and empowers you to create brands that resonate and fulfill their purpose.
This book examines five hundred years of South African economic history.
How do we ask the great questions? What does it mean to ask so profoundly? What does it mean for us to ask at all? Michael Gelven confronts these questions as he explores humans as self-reflecting thinkers. He recognizes two central phenomena as fundamental: the recognition of our own possibility lying within our existence and the realization of our suspension between total ignorance and complete knowledge. Using concrete analyses, Gelven investigates the questions we ask that may seem initially unanswerable but are ultimately confronted through our own self-realization. Asking becomes fundamental when we shift from relying on projected schemes, such as clocks and calendars that enable answers to ordinary questions about time, to an ongoing, nonschematic reflection on our own existence. Not only are Platonic, Kantian, Nietzschean, and Heideggerian analyses considered, but so are David's psalms, Auden's poetry, and Shakespeare's plays. Gelven asserts that fundamental asking is essential to our being: we must ask greatly first, for the great explains the lesser; the small does not account for the large.
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World Fantasy Award finalist for Best Story Collection Locus Award finalist for Best Story Collection “Welcome to a Gilded Era like you’ve never before known and will never be able to forget …If Titania herself were to commission a book, it would be this one.” —Fran Wilde, two-time Nebula Award-winning author of Updraft and Riverland "Cooney’s lush follow-up to Desdemona and the Deep offers five stories linked by an intricate shared world … Throughout, Cooney’s descriptions are extravagant and gorgeous, and the musical cadence of her prose makes it exceptionally easy to be drawn into the worlds she weaves … Romantic fantasy readers will find a lot to love." —Publishers We...
A groundbreaking history of mothers who worked for pay that will change the way we think about gender, work and equality in modern Britain. In Britain today, three-quarters of mothers are in employment and paid work is an unremarkable feature of women's lives after childbirth. Yet a century ago, working mothers were in the minority, excluded altogether from many occupations, whilst their wage-earning was widely perceived as a social ill. In Double Lives, Helen McCarthy accounts for this remarkable transformation, whose consequences have been momentous for Britain's society and economy. Drawing upon a wealth of sources, McCarthy ranges from the smoking chimney-stacks of nineteenth-century Man...
"Greeley has written a lively, controversial and stimulating book in which he describes a Catholic imagination which is different from (not better or worse than) a Protestant imagination. Going beyond his own position, I believe Protestants have much to learn not just about the Catholic imagination but from it as he describes it."—Robert Bellah, coauthor of Habits of the Heart "Andrew Greeley is the most vivid sociological writer of our time. By studying artists and artisans directly, he brings David Tracy's theory of religious imagination to life. The survey data show that ordinary people have imaginations too, and that the lay person's imagination is also framed by religious tradition. This book is a tour de force."—Michael Hout, University of California, Berkeley
Interdisciplinary examination of the transmission process of Linear A to Linear B script.