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This book analyzes the importance of innovation as the key driver of sustained success in the tourism industry and the knowledge sharing process. It explores its impact on innovation capability and innovation performance of organizations. With 12 chapters written by 22 contributors, the book offers international reflections. The first part of the book focuses on innovation management strategies and analyzes the importance of innovation as the key driver of sustained success in the tourism industry. Tourism and hospitality firms develop innovations with specific objectives and goals in mind and have several approaches to measure performance accordingly. The second part of the book focuses on ...
This new volume takes an in-depth look at the post-COVID tourism and hospitality scenario and how the industry has adapted to the new normal. With chapters from authors from over a dozen countries, the book shares information and experiences on how diverse hospitality and tourism sectors are navigating the post-COVID era. The book offers analyses of post-COVID trends in the travel, tourism, and hospitality sector along with case studies and COVID tourism recovery strategies. It discusses post-COVID safety protocols, sustainable tourism practices, post-COVID-19 public policies for tourism, and more. Specific tourism and hospitality sectors are also considered, including wine tourism, MICE (meetings, incentives, conferences, and exhibitions) tourism, regional tourism, food delivery services, and others. The book also explores innovations and digital solutions for tourism and hospitality in the COVID-19 pandemic.
Understanding consumer behavior in today's digital landscape is more challenging than ever. Businesses must navigate a sea of data to discern meaningful patterns and correlations that drive effective customer engagement and product development. However, the ever-changing nature of consumer behavior presents a daunting task, making it difficult for companies to gauge the wants and needs of their target audience accurately. Enhancing and Predicting Digital Consumer Behavior with AI offers a comprehensive solution to this pressing issue. A strong focus on concepts, theories, and analytical techniques for tracking consumer behavior changes provides the roadmap for businesses to navigate the complexities of the digital age. By covering topics such as digital consumers, emotional intelligence, and data analytics, this book serves as a timely and invaluable resource for academics and practitioners seeking to understand and adapt to the evolving landscape of consumer behavior.
In the digital-driven economy era, an AI-oriented competency framework (AIoCF) is a collection to identify AI-oriented knowledge, attributes, efforts, skills, and experiences (AKASE) that directly and positively affect the success of employees and the organization. The application of skills-based competency analytics and AI-equipped systems is gradually becoming accepted by business and production organizations as an effective tool for automating several managerial activities consistently and efficiently in developing and moving the capacity of a company up to a world-class level. AI-Oriented Competency Framework for Talent Management in the Digital Economy: Models, Technologies, Application...
The pressing challenges businesses face are rising, including the ethical considerations associated with artificial intelligence (AI) in the service industry. Revolutionizing the Service Industry with OpenAI Models is a book rooted in real-world examples and expert insights, which provides practical solutions by implementing the latest technology and explores the impact of AI-powered conversational agents on the service sector. The book commences with an enlightening introduction that underscores the transformative power of ChatGPT and OpenAI models, setting the stage for a deep dive into their role in reshaping the service industry. Through a systematic examination of current challenges and...
In confronting growing concerns around environmental, social and economic issues facing sports and tourism, this collection presents different perspectives to develop new plans for future needs and problems.
This timely and innovative book presents a critical exploration of how blockchain technologies may be useful in enhancing the sustainability, viability, and social responsibility of the tourism and hospitality sectors. A key component of many contemporary financial structures and exchanges globally, this volume explores the international scope and application of blockchain within the tourism and hospitality industries, including varied and illustrative case studies from the vibrant streets of Tokyo to the serene landscapes of New Zealand. This book traverses diverse destinations to showcase the transformative power of blockchain in shaping travel experience, including insights into booking p...
It is an undisputed reality that the tourism industry in Asia is getting exposed to more innovative technologies than ever before. This proposed book provides the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges. This book, a blend of comprehensive and extensive effort by the contributors and editors, is designed to cover the application and practice of technology in tourism, including the relevant niches. This book focuses on the importance of technology in tourism. This also highlights, in a comprehensive manner, specific technologies that are impactin...
In the rapidly changing landscape of global tourism and community dynamics, a pressing challenge emerges — the delicate balance between gastronomy tourism, community development, and social impact. As communities grapple with the consequences of unchecked tourism, the need for a sustainable approach becomes vital. Gastronomic Sustainability Solutions for Community and Tourism Resilience is a groundbreaking exploration illuminating the intricate interplay between food, culture, and socio-economic aspects. This comprehensive work identifies the challenges and presents innovative solutions that transcend traditional paradigms, ensuring the long-term well-being of both host communities and the...
Tourism Innovation in the Digital Era explores topics as diverse as big data analytics in tourism marketing to the impact of AI to the use of CSR in competitiveness amongst hotel groups, providing multidisciplinary approaches on the organizational impacts of digitalization and artificial intelligence in tourism and hospitality.