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Summary of Amanda Russell's The Influencer Code
Please note: This is a companion version & not the original book. Sample Book Insights: #1 The marketing landscape has changed, and some marketers may feel like they’re wandering in the desert. The traditional methods, venues, and strategies marketers have relied on for decades are not working anymore. You must rethink your objectives, reevaluate your metrics, and shift from focusing on transactions to building relationships. #2 There are four primary types of relationships you can have with influencers: the influencer and their community, you and your potential new customers, you and your existing customers, and the influencer and you. It is important to develop a mutually beneficial rela...
The Influencer Code
The Influencer Code is the essential reference for any company looking to leverage the power of influencers to elevate their brand and grow their business. From Fortune 500s to local fitness studios, whether you offer financial services or sell donuts, reaching today's consumers is more complicated than ever. More and more, marketers are reaching out to people who style themselves "influencers": those people who have a big—and, more importantly—loyal audience ready to hear what they have to say about anything. Yet despite "influencer marketing" fast becoming one of the biggest buzz terms of the decade, it couldn't be more misunderstood. Written by an accomplished entrepreneur, professor,...
Barren Years
None
To What Ends...
Personal violence is often driven by emotion. Emotion determines to what extent that violence is taken. Once the violence is released, emotion takes a sidestep to satisfaction. But satisfaction is short-lived, then emotion is once more in control. To what ends will we go?
The Vulnerable Subject
This book develops a concept of vulnerability in International Relations that allows for a profound rethinking of a core concept of international politics: means-ends rationality. It explores traditions that proffer a more complex and relational account of vulnerability.
Contesting Torture
This edited volume seeks to contest prevailing assumptions about torture and to consider why, despite its illegality, torture continues to be widely employed and misrepresented. The resurgence of torture and public justifications of it led to the central questions that this inter-disciplinary volume seeks to address: How is it possible for torture to be practiced when it is legally prohibited? What kinds of moves do agents make that render torture palatable? Why do so many ignore the evidence that torture is ineffective as an intelligence-gathering technique? Who are the victims of torture? The various contributors in the book look to history, the practices of interrogators, artistic represe...
Love Never Fails
London Metropolitan Commander Amanda Dansie, SAS trained, is badly wounded during an engagement in which four of her team are killed. Suddenly she is transformed from an incredibly fit, active young woman into a semi-invalid with a shattered kneecap. 4 years previously she had accused Colonel Mark Young of neglect when her fianc whom she had known since she was three years old, was killed in Afghanistan. Mark had been exonerated. There was no way he could have prevented Andrew with two soldiers being killed as other soldiers before and since. In hospital with the same tragedy happening to her team, she realized how unfair she had been to this man. She came to Derbyshire to recuperate for a month whilst specialists world wide tried to think of technology to repair her knee, to find Mark. Unknown to her when his time was up in Afghanistan, he joined the Derbyshire police force as a senior Inspector. He was contacted that Amanda needed to meet with him, and he agreed to be her swimming therapist, companion and bodyguard. They became deeply in love with each other--------
Marriages of Loudoun County, Virginia, 1757-1853
Painstakingly compiled from marriage bonds, ministers' returns, marriage registers, court order books, fee books, deed books, and minute books, as well as parish registers and Quaker meeting records, this work is the comprehensive listing of the 12,000 persons who were married in Loudoun County from the date of its creation until the introduction of marriage licenses in 1853. And not only does the work provide us with a list of married couples but also with all the other information in the records likely to be of value to the researcher: date of marriage bond and ceremony, place of residence, age, names of parents or names of bondsmen, sureties, and witnesses.
The Pied Piper of Hamelin
Offers an outrageously humorous version of the classic fairy tale about a musician who helps the town of Hamelin with its rat problem.
