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Media Essentials
  • Language: en

Media Essentials

Media Essentials focuses on the fundamentals of mass communication, helping students keep pace with today's rapidly evolving and converging media. Best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos distill the essential information on media industries and major concepts, incorporate their accessible critical approach, and give students all the study tools they need to succeed in the course and be savvy media consumers. For the second edition of Media Essentials, the authors have added and enriched coverage of media topics instructors asked for, including videogames, convergence, media literacy, streaming music, online journalism, and more. This all comes together in a brief, attractive format — for a very attractive price, about 50% less than competing texts.

Media and Culture 7e & E-Book
  • Language: en

Media and Culture 7e & E-Book

  • Type: Book
  • -
  • Published: 2009-07
  • -
  • Publisher: Unknown

None

Media & Culture 2011 Update
  • Language: en
  • Pages: 531

Media & Culture 2011 Update

None

Media & Culture, Update
  • Language: en

Media & Culture, Update

  • Type: Book
  • -
  • Published: 2012-02-15
  • -
  • Publisher: Unknown

None

Media and Culture with Access Card
  • Language: en
  • Pages: 531
Media & Culture
  • Language: en

Media & Culture

  • Type: Book
  • -
  • Published: 2011-07-20
  • -
  • Publisher: Unknown

None

Media & Culture + Media Career Guide 7e
  • Language: en
  • Pages: 531
Media & Culture
  • Language: en
  • Pages: 590

Media & Culture

None

Media and Culture
  • Language: en
  • Pages: 202

Media and Culture

  • Type: Book
  • -
  • Published: 2001-07
  • -
  • Publisher: Unknown

None

Media and Culture
  • Language: en
  • Pages: 608

Media and Culture

  • Type: Book
  • -
  • Published: 2011-02-23
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  • Publisher: Macmillan

It's no secret today's media landscape is evolving at a fast and furious pace — and students are experiencing these developments firsthand. While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where Media and Culture steps in. The eighth edition pulls back the curtain and shows students how the media really works, giving students the deeper insight and context they need to become informed media critics.