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Beyond the Usability Lab
Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways. Online usability testing offers the solution by allowing testers to elicit feedback simultaneously from 1,000s of users. Beyond the Usability Lab offers tried and tested methodologies for conducting online usabili...
Measuring the User Experience
Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online marke...
William Albert Allard, Five Decades
This book contains 50 years of photography by the author, a National Geographic photographer. He was a pioneer of color photography with a style that called for entering people's homes and hearts; by winning their confidence he was able to capture "off guard" moments, and reveal the depth of human nature. His work reveals beauty, mystery, and a sense of adventure. Part photography retrospective and part personal memoir, this book paints a full picture of the life of a globe-trekking photographer over the past half century.
Desert Blues
An orphaned teenager moves in with his cocktail-waitress aunt in 1950s Palm Springs, in a novel with “its full share of hilarious, and touching, moments” (Booklist). “Swinging from poignant drama to edgy satire to farce, Albert’s moving and funny first novel pairs an awkward orphaned adolescent immersed in 1950s rock ’n’ roll and an unconventional ‘kept’ woman. In 1957, confused, taciturn and fat 15-year-old Harold Abelstein, survivor of a car crash that killed his parents, goes to live with his Aunt Enid, a Palm Springs, Calif., cocktail waitress whose flowery perfumes, loud talk and constant pinching and touching make him uncomfortable. Enid’s rent and car are provided gr...
Castle Garden
This tale of a young Jewish runaway’s adventures across America is “a rip-roaring saga about the waning days of the Old West” (Publishers Weekly). “When we first meet Meyer Liebermann, he’s sitting in an Idaho jail, accused of murder. Meyer, a mute, begins to write out his life story. It begins in New York in 1887 where, as the adopted son of a prosperous Jewish family, he consistently disappoints his parents. After running away from home, he is assaulted on the street and left mute by his assailants, only to be nursed back to health by the Indians of Buffalo Bill’s Wild West Show. Soon he’s on the road with his new family, earning his keep by writing letters for Buffalo Bill. ...
Paris
From its historical grandeur to its metropolitan grit and stunning glamor, experience Paris through the lens of acclaimed photographer William Albert Allard, considered one of color photography’s most celebrated pioneers. Over the course of three decades, former Magnum photographer William Albert Allard has been returning to Paris and embodying the idea of the flâneur, the idle yet keen wandering observer. Paris is the stunning culmination of Allard walking through the City of Light in search of nothing and everything, those gloriously unexpected scenes that unknowingly carry the weight of the world, if only for a moment. Visit backstage at music events and fashion shows, admire the caver...
Oral History
Bill Albert Thran was a long time resident of Mill Valley. This interview took place at his home at 8 Old Mill Street in Mill Valley. This oral history describes daily life in Mill Valley, moving to the area from Germany, and stories about local residents and shops. With his late wife Mina he opened the Old Mill Market grocery store which closed because of competition with the bigger grocery chains. At the same location he later opened the Fix-It shop where he would mostly fix appliances.
Albert C. Bill Guest Book and Journal
In the guest book for his boat Mudjekeewis of Hartford, Connecticut, Albert Bill records the individuals present, the dates and times of departure and arrival in Hartford and other locations along the Connecticut River, the destination, the meals taken, work to prepare for a season, and comments about events that occur during his excursions, including lightening strikes and rescuing capsized boaters. The guest book covers the dates 1914-1919. The journal or account book primarily records room and board expenses of Bill's sister, Gladys B. Horton and her husband William Alden Horton, and Bill's own cash expenses, 1941-1944.
Finally Focused
Join Albert and his family on a journey of discovery as they are introduced to three simple principles that will forever change how they view business and life. Using a simple chain with six links, Albert's friend Bill helps them discover how to immediately increase their effectiveness, not just at work, but in their everyday lives. The story of the Effective Focus Chain gives readers the opportunity to increase their own effectiveness as they discover these same truths.
South America and the First World War
A comparative study of the First World War's economic and socio-political repercussions in Latin America.
