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Manual of Canine and Feline Cardiology
The most effective, practical approach to the recognition and management of cardiovascular and cardiopulmonary medicine, MANUAL OF CANINE AND FELINE CARDIOLOGY, 4th Edition takes a user-friendly approach to the challenges and conditions you encounter in everyday practice. This completely revised and updated edition includes vital information on diagnostic modalities and techniques, therapeutic options, surgical procedures, and pharmaceutical management of the dog and cat cardiac patient. This invaluable, practical reference covers the full breadth of canine and feline cardiology diagnosis and management in a straightforward and clinically focused format. Covers common cardiovascular disorder...
The Outer Hebrides
The studies of landscape, history, habitats and archaeology that are reported in this book will be of interest to visitors to these isolated and most attractive and hospitable Atlantic islands, and to researchers active in similarly fragile maritime environments around the world.
Living with Robots
Preface to the English edition -- Introduction -- The substitute -- Animals, machines, cyborgs, and the taxi -- Mind, emotions, and artificial empathy -- The other otherwise -- From moral and lethal machines to synthetic ethics
Biography of an Idea
The father of public relations looks back on a landmark life spent shaping trends, preferences, and general opinion A twentieth-century marketing visionary, Edward L. Bernays brilliantly combined mastery of the social sciences with a keen understanding of human psychology to become one of his generation’s most influential social architects. In Biography of an Idea, Bernays traces the formative moments of his career, from his time in the Woodrow Wilson administration as one of the nation’s key wartime propagandists to his consultancy for such corporate giants as Procter & Gamble, General Electric, and Dodge Motors. While working with the American Tobacco Company, Bernays launched his now-...
The Tragedy of Waste
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What Social Robots Can and Should Do
Social robotics drives a technological revolution of possibly unprecedented disruptive potential, both at the socio-economic and the socio-cultural level. The rapid development of the robotics market calls for a concerted effort across a wide spectrum of academic disciplines to understand the transformative potential of human-robot interaction. This effort cannot succeed without the special expertise in the study of socio-cultural interactions, norms, and values that humanities research provides. This book contains the proceedings of the conference “What Social Robots Can and Should Do,” Robophilosophy 2016 / TRANSOR 2016, held in Aarhus, Denmark, in October 2016. The conference is the s...
Metaculture
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Dictionary of Mass Communication and Media Research
This is a clothbound version of the original paperback book (ISBN 0-922993-25-4). The dictionary contains more than 1,400 concepts and terms associated with mass communication--two-thirds of which are not found in other comparable dictionaries. This dictionary provides more comprehensive of most terms than other dictionaries.
Energise!
A concise, authoritative, and confrontational challenge to the accepted "wisdoms" about the future of energy, complete with post-Obama victory notes "If the world could be more thoughtful about energy supply, we could all afford to be thoughtless about our personal use of energy.” At last, this cogent, widely researched analysis of the future of energy will enable readers to distinguish fact from fiction. Rather than disputing the nature and extent of climate change, this treatise analyzes humanity's response to it; examining why we have so far failed to deliver an intelligent response to the problem, investigating the intellectual origins of humankind’s pessimism in the face of global warming, and exploring the global, political, and economic factors constraining the development of solutions. It also puts forward the question of what framework societies should be adopting to create a future where there is energy for all, not just the affluent West. Hugely controversial and challenging, this guide to the issues surrounding global warming will create a new level of discussion on the energy issue.
