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Infâncias, juventudes e debates emergentes em comunicação
Organizadoras: Brenda Guedes, Bárbara Janiques de Carvalho Infâncias, juventudes e debates emergentes em comunicação é um trabalho de referência e consulta para pesquisadores, professores, estudantes, educadores e responsáveis que desejam ampliar seu repertório de conceitos e chaves explicativas sobre a interação inquestionável de crianças e adolescentes nos processos comunicacionais contemporâneos. ISBN: 978-65-5939-006-9 (brochura) 978-65-5939-005-2 (eBook) DOI: 10.31560/pimentacultural/2020.052
Meios e Audiências IV
Meios e Audiências IV dá continuidade à análise sistemática da produção discente – mestrado e doutorado – da área de comunicação, visando traçar o estado da arte dos estudos de consumo e recepção midiática no país. Esse volume abrange a produção realizada entre 2016 e 2020 e propõe uma agenda para os próximos anos.
Cultural Intermediaries
This book interrogates the existing theories of convergence culture and audience engagement within the media and communication disciplines by providing grounded examples of social media use as a social mobilization tool within the media industries. As digital influencers garner large audiences across platforms such as YouTube and Instagram, they sway opinions and tastes towards often-commercial interests. However, this everyday social media practice also presents an opportunity for socially and morally motivated intermediaries to impact on public issues. Cultural Intermediaries: Audience Participation in Media Organisations is intended to provide an explicit overview of how one notable media organization, the Australian Broadcasting Corporation (ABC), incorporates participation into its production methodology, while maintaining its role as a public service media organisation. The book provides several cases studies of successful audience participation across socially motivated projects. Finally, the book provides an updated framework to understand how cultural intermediation can facilitate authentic audience participation in media organisations.
Ordinary People and the Media
The ′demotic turn′ is a term coined by Graeme Turner to describe the increasing visibility of the ′ordinary person′ in the media today. In this dynamic and insightful book he explores the ′whys′ and ′hows′ of the ′everyday′ individual′s willingness to turn themselves into media content through: · Celebrity culture, · Reality TV, · DIY websites, · Talk radio, · User-generated materials online. Initially proposed in order to analyse the pervasiveness of celebrity culture, this book further develops the idea of the demotic turn as a means of examining the common elements in a range of ′hot spots′ in debates within media and cultural studies today. Refuting the pro...
Marketing and Smart Technologies
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
ALIMENTOS COM PROPRIEDADES FUNCIONAIS E DE SAÚDE: EVIDÊNCIAS E PRETENSOS EFEITOS
Este livro foi elaborado com a colaboração de pesquisadores de várias instituições do país, visando divulgar informações sobre as propriedades funcionais dos alimentos, considerando uma dieta à base de alimentos mais naturais e minimamente processados. Sabe-se da importância e dos benefícios de uma alimentação saudável, equilibrada e variada no contexto da promoção da saúde e bem-estar de indivíduos e coletividades. Além disso, no atual cenário de calamidade em saúde pública devido à pandemia de COVID-19, é imprescindível promover educação em saúde a partir de informações científicas, incentivar hábitos alimentares saudáveis e a inclusão de alimentos que ref...
Bacillus thuringiensis and Lysinibacillus sphaericus
This volume presents a comprehensive perspective of the biopesticides Bacillus thuringiensis and Lysinibacillus sphaericus, from their basic biology to agriculture, forestry and public-health applications. It covers their ecology, virulence factors, and genetic characterization. The topics related to agriculture and forestry include mode of action, receptors of insect pests, and heterologous expression of toxins in insect cells and plants. Public-health researchers will find information on vector control programs with an emphasis on the Neotropical region. The book also discusses new products and the global market.
Narratives in Research and Interventions on Cyberbullying among Young People
This book describes innovative ways to do research about, and design interventions for, cyberbullying by children and adolescents. It does this by taking a narrative approach. How can narrative research methods complement the mostly quantitative methods (e.g. surveys, experiments, ....) in cyberbullying research ? And how can stories be used to inform young people about the issue and empower them? Throughout the book, special attention is paid to new information and communication technologies, and the opportunities ICTs provide for narrative research (e.g. as a source of naturally occurring stories on cyberbullying), and for narrative health interventions (e.g. via Influencers). The book thus integrates research and insights from the fields of cyberbullying, narrative methods, narrative health communication, and new information and communication technologies.
(Not) Getting Paid to Do What You Love
An illuminating investigation into a class of enterprising women aspiring to “make it” in the social media economy but often finding only unpaid work Profound transformations in our digital society have brought many enterprising women to social media platforms—from blogs to YouTube to Instagram—in hopes of channeling their talents into fulfilling careers. In this eye-opening book, Brooke Erin Duffy draws much-needed attention to the gap between the handful who find lucrative careers and the rest, whose “passion projects” amount to free work for corporate brands. Drawing on interviews and fieldwork, Duffy offers fascinating insights into the work and lives of fashion bloggers, beauty vloggers, and designers. She connects the activities of these women to larger shifts in unpaid and gendered labor, offering a lens through which to understand, anticipate, and critique broader transformations in the creative economy. At a moment when social media offer the rousing assurance that anyone can “make it”—and stand out among freelancers, temps, and gig workers—Duffy asks us all to consider the stakes of not getting paid to do what you love.
Money, Expense, and Naval Power in Thucydides' History 1-5.24
Thucydides has been found guilty of indifference toward financial matters without a consideration of all the evidence. Lisa Kallet-Marx redirects the approach to Thucydides' treatment of financial resources by studying his comments on finance in the context of the whole work and scrutinizes other, chiefly epigraphic, evidence as well. Her comprehensive inspection of the Archaeology, Pentekontaetia, and history of the Archidamian War demonstrates that the role of financial resources is central to Thucydides' ideas about naval power and figures prominently in his speeches and narrative. The accumulation of chremata, or money, and its relationship to nautikon, or the fleet, provide a key for an...
