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Demopathy and the Democratic Malaise
  • Language: en
  • Pages: 256

Demopathy and the Democratic Malaise

This unique book presents original concepts to characterize the current crisis of democracy. Offering a comparative study of original electoral data and analysis of contemporary trends, models and theoretical frameworks, Luigi Di Gregorio argues that democracy is affected by ‘demopathy’; it is sick and is in need of therapy.

Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications
  • Language: en
  • Pages: 2254

Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications

  • Type: Book
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  • Published: 2014-12-31
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  • Publisher: IGI Global

As marketing professionals look for ever more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends. Including both in-depth case studies and theoretical discussions, this comprehensive four-volume reference is a necessary resource for business leaders and marketing managers, students and educators, and advertisers looking to expand the reach of their target market.

C.C. Pyle's Amazing Foot Race
  • Language: en
  • Pages: 345

C.C. Pyle's Amazing Foot Race

Among the runners of C. C. Pyle's First Annual International Transcontinental Foot Race were an assortment of underdogs, including twenty-year-old Oklahoman and part Cherokee Andy Payne, who wanted to win over the girl of his dreams and pay off the mortgage on his family's farm; Paul "Hardrock" Simpson, who was in over his head but couldn't let down his North Carolina hometown; Mike Kelly, a luckless boxer from Indiana; Seattle's Ed Gardner, one of four black runners who encountered bigotry; Charles Hart, a sixty-three-year-old Englishman hoping his best days weren't behind him; and Frank Johnson, a middle-aged husband, father, and steelworker from St. Louis who broke away from his humdrum life and dared to do something different. Newspaper and magazine journalist Geoff Williams details this historic event and the colorful cast of characters involved, based on firsthand accounts of those who were there and interviews from many living descendants. C. C. Pyle's Amazing Foot Race is a classic American story so astonishing and surreal that you have to hear it to believe it.

I fondamenti della comunicazione
  • Language: it
  • Pages: 196

I fondamenti della comunicazione

None

Modern Architecture in Czechoslovakia and Other Writings
  • Language: en
  • Pages: 384

Modern Architecture in Czechoslovakia and Other Writings

This series offers a range of heretofore unavailable writings in English translation on the subjects of art, architecture, and aesthetics.Teige's principal work on modernism, now in English for the first time, is supplemented by a selection of his other writings on art and architecture.

Handbook of green communication and marketing
  • Language: en
  • Pages: 259

Handbook of green communication and marketing

  • Type: Book
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  • Published: 2012-11-08T00:00:00+01:00
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  • Publisher: FrancoAngeli

1561.88

The Lure of Communication
  • Language: en
  • Pages: 364

The Lure of Communication

None

Mother Tongues and Other Tongues
  • Language: en
  • Pages: 302

Mother Tongues and Other Tongues

  • Type: Book
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  • Published: 2024-09-26
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  • Publisher: BRILL

Edited by Simona Gallo and Martina Codeluppi, Mother Tongues and Other Tongues: Creating and Translating Sinophone Poetry analyzes contemporary translingual Sinophone poetry and discusses its creative processes and translational implications, along with their intersections. How do self-translation and other translingual practices mold the Sinophone poetic field? How and why do contemporary Sinophone writers produce (new) lyrical identities in and through translation? How do we translate contemporary Sinophone poetry? By addressing such questions, and by bringing together scholars, writers, and translators of poetry, this volume offers unique insights into Sinophone Studies, while sparking a transdisciplinary dialogue with Poetry Studies, Translation Studies and Cultural Studies.

La pubblicità
  • Language: it
  • Pages: 270

La pubblicità

  • Type: Book
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  • Published: 2002
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  • Publisher: Simone SpA

None

Applied Psycholinguistics. Positive effects and ethical perspectives. Volume II
  • Language: en
  • Pages: 475

Applied Psycholinguistics. Positive effects and ethical perspectives. Volume II

  • Type: Book
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  • Published: 2012-04-24T00:00:00+02:00
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  • Publisher: FrancoAngeli

1240.371