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Since antiquity, the notion of rhetoric has been associated with Aristotle, Cicero and Quintilian. Their theories are central to the understanding that, on the one hand, rhetoric can be used for persuading and convincing an audience, and on the other, for becoming an eloquent speaker. Based on this understanding, the study of rhetoric was for many years regarded by scholars as a meaningless enterprise as it was perceived as a study of linguistic ornamentation. However, in the beginning of the twentieth century, scholars regained an interest in the study of rhetoric in recognition of rhetorical skills being important for communication in modern society. Like speakers in public life, e.g. poli...
This book is a printed edition of the Special Issue "Porcine Viruses" that was published in Viruses
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The Internet and the World Wide Web are deeply affecting the way things are traditionally done. E-commerce is changing businesses; the stock market is accessible to individuals; digitized journals, up-to-date databases, and newsgroups are changing the lives of researchers. Is it reasonable to think that learning will remain unaffected? Nevertheless, universities, with their blend of teaching and research, have much to offer to those who wish to learn more than simple skills: judgment, initiative, and fair competition for research positions. Over the years, universities have acquired invaluable resources in the form of laboratories and libraries with specially trained staff. How can they evol...
Spain is the chill-out party guide for every traveller. Special sections illuminate flamenco, architecture and gastronomic treats, along with accommodation options from pretty pensiones to palatial pads and a language guide to Castilian, Basque, Catalan and Galician.
The demands of today’s society for greater specialization have brought about a profound transformation in the humanities, which are not immune to the competitive pressure to meet new challenges that are present in other sectors. Thus, lecturers and researchers in modern languages and applied linguistics departments have made great efforts to design syllabi and materials more attuned to the competences and requirements of potential working environments. At the same time, linguists have attempted to apply their expertise in wider areas, creating research institutes that focus on applying language and linguistics in different contexts and offering linguistic services to society as a whole. Th...