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In this volume, acknowledged experts present state of the art reviews and empirical data on how aging affects personal communication, and how technology can contribute to improving communication efficacy. Chapters are divided into three sections. The first section provides a basic overview of issues in this field. The second section deals with socio-cultural issues. The final section addresses issues around training and compensation. The volume contains new research on heretofore unexplored areas within the field of aging, such as: computer use and design, internet use, and computer literacy. For gerontologists, psychologists, and other professionals interested in aging.
A rapidly growing body of research has consituted a new discipline that may be called cognitive neuroscience of aging. This book offers an introduction to the topic, useful to both professionals & students in cognitive neuroscience, cognitive psychology, neuroscience, neuropsychology & neurology.
Stancetaking-or speaker positioning-is central to communication. This collected volume explores stancetaking as a sociolinguistic phenomenon, looking at how speakers use language to position themselves and others and exploring how speakers and writers make use of and sometimes transform the meaning of sociolinguistic variables in their acts of stance.
Today, new media enter our lives faster than ever before. This volume provides a complete, state-of-the-art overview of the newest media technologies and how they can be used in marketing communications - essential information for any organization that wants to maintain an effective advertising program, as well as for experts and students in the fields of advertising and mass communications. Advertising, Promotion, and New Media offers crucial insights on the use of cutting-edge techniques including 3-D advertising, mobile advertising, advergames, interactivity, and netvertising images, as well as more familiar Internet advertising formats such as banner ads and pop-ups. It also discusses such important topics as how to select online affiliates, and how to assess the effectiveness of new media advertising and compare it with traditional formats. Throughout the book, the chapter authors offer up-to-date information and thought provoking ideas on emerging technology and how it can be used effectively for advertising and promotion in the future.
In this volume, acknowledged experts present state of the art reviews and empirical data on how aging affects personal communication, and how technology can contribute to improving communication efficacy. Chapters are divided into three sections. The first section provides a basic overview of issues in this field. The second section deals with socio-cultural issues. The final section addresses issues around training and compensation. The volume contains new research on heretofore unexplored areas within the field of aging, such as: computer use and design, internet use, and computer literacy. For gerontologists, psychologists, and other professionals interested in aging.
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The Wiley Blackwell Encyclopedia of Family Studies presents a comprehensive, interdisciplinary collection of the key concepts, trends, and processes relating to the study of families and family patterns throughout the world. Offers more than 550 entries arranged A-Z Includes contributions from hundreds of family scholars in various academic disciplines from around the world Covers issues ranging from changing birth rates, fertility, and an aging world population to human trafficking, homelessness, famine, and genocide Features entries that approach families, households, and kin networks from a macro-level and micro-level perspective Covers basic demographic concepts and long-term trends across various nations, the impact of globalization on families, global family problems, and many more Features in-depth examinations of families in numerous nations in several world regions 4 Volumes www.familystudiesencyclopedia.com