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Stance
Stancetaking-or speaker positioning-is central to communication. This collected volume explores stancetaking as a sociolinguistic phenomenon, looking at how speakers use language to position themselves and others and exploring how speakers and writers make use of and sometimes transform the meaning of sociolinguistic variables in their acts of stance.
Encyclopedia of Linguistics
Utilizing a historical and international approach, this valuable two-volume resource makes even the more complex linguistic issues understandable for the non-specialized reader. Containing over 500 alphabetically arranged entries and an expansive glossary by a team of international scholars, the Encyclopedia of Linguistics explores the varied perspectives, figures, and methodologies that make up the field.
Advertising, Promotion, and New Media
Today, new media enter our lives faster than ever before. This volume provides a complete, state-of-the-art overview of the newest media technologies and how they can be used in marketing communications - essential information for any organization that wants to maintain an effective advertising program, as well as for experts and students in the fields of advertising and mass communications. Advertising, Promotion, and New Media offers crucial insights on the use of cutting-edge techniques including 3-D advertising, mobile advertising, advergames, interactivity, and netvertising images, as well as more familiar Internet advertising formats such as banner ads and pop-ups. It also discusses such important topics as how to select online affiliates, and how to assess the effectiveness of new media advertising and compare it with traditional formats. Throughout the book, the chapter authors offer up-to-date information and thought provoking ideas on emerging technology and how it can be used effectively for advertising and promotion in the future.
Focus on Nonverbal Communication Research
Often defined as communication without words, non-verbal communication (NVC) refers to all aspects of a message which are not conveyed by the literal meaning of words. Both written and spoken communication can be nonverbal. The main types of NVC are chronemics, kinesics, paralinguistics, proxemics and semiotics. Culture, gender and social status influence non-verbal communication. NVC also includes object communication and haptics or touch. Paralinguistic mechanisms include intonation, stress, rate of speech, and pauses or hesitations; non-linguistic behaviours include gestures, facial expressions, and body language, among others. This book brings forth new and important research in this field.
Research Centers Directory
Research institutes, foundations, centers, bureaus, laboratories, experiment stations, and other similar nonprofit facilities, organizations, and activities in the United States and Canada. Entry gives identifying and descriptive information of staff and work. Institutional, research centers, and subject indexes. 5th ed., 5491 entries; 6th ed., 6268 entries.
The Wiley Blackwell Encyclopedia of Family Studies, 4 Volume Set
The Wiley Blackwell Encyclopedia of Family Studies presents a comprehensive, interdisciplinary collection of the key concepts, trends, and processes relating to the study of families and family patterns throughout the world. Offers more than 550 entries arranged A-Z Includes contributions from hundreds of family scholars in various academic disciplines from around the world Covers issues ranging from changing birth rates, fertility, and an aging world population to human trafficking, homelessness, famine, and genocide Features entries that approach families, households, and kin networks from a macro-level and micro-level perspective Covers basic demographic concepts and long-term trends across various nations, the impact of globalization on families, global family problems, and many more Features in-depth examinations of families in numerous nations in several world regions 4 Volumes www.familystudiesencyclopedia.com
