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MANAJEMEN OPERASI DAN PRODUKSI
Manajemen operasi dan produksi adalah bidang yang bertanggung jawab atas perencanaan, pengorganisasian, dan pengendalian proses produksi serta distribusi barang dan jasa. Pemahaman yang kuat tentang konsep dan praktik dalam manajemen operasi dan produksi sangatlah penting dalam mengoptimalkan efisiensi dan efektivitas operasional suatu organisasi. Buku ini disusun dengan tujuan untuk memberikan pemahaman yang komprehensif tentang konsep, teknik, dan strategi dalam manajemen operasi dan produksi. Kami menguraikan berbagai topik penting seperti perencanaan kapasitas, manajemen rantai pasokan, pengendalian kualitas, dan inovasi dalam produksi dengan menggunakan pendekatan yang sistematis dan aplikatif.
MANAJEMEN LOGISTIK
Manajemen Logistik adalah bidang yang sangat penting dalam dunia bisnis dan industri modern. Dalam era globalisasi ini, efisiensi dan efektivitas dalam rantai pasok menjadi kunci keberhasilan suatu organisasi. Manajemen Logistik memainkan peran sentral dalam mengelola aliran barang, informasi, dan jasa dengan tujuan untuk mencapai kepuasan pelanggan sekaligus meminimalkan biaya operasional. Buku ini disusun untuk memberikan wawasan mendalam tentang konsep-konsep dasar dan praktik terkini dalam Manajemen Logistik. Dari perencanaan dan pengadaan hingga distribusi dan penyelesaian, setiap aspek dari siklus logistik diperinci dengan jelas.
The Quantum Leap Strategy
Price Pritchett, the best-selling change management author, further explains the unconventional set of behaviors that will bring you breakthrough performance, including how to: make quantum leaps in productivity, quality and overall performance; capture the magic of paradigm shifts; bring out tremendous hidden potential.
Reputation Management
Reputation is the most complex asset of an organization. Despite the call for consistent management of corporate reputation comprehensive approaches to measure and steer a company' s reputation are still in their infancy. Reputation management aims at creating a balance between stakeholder demands, perceptions and corporate reality in order to foster behavior that helps a company achieve its business goals. It needs to be based on thorough research and requires orchestrated execution through management processes across organizational units, communication disciplines, and countries. This calls for a management system to establish a closed cycle of strategic planning, implementation, performance measurement, and reporting. The book gives answers to the following questions: What is reputation and which conceptualizations do exist? What are the state-of-the-art methods and tools to measure corporate reputation? What are best practice examples and future trends in the field of corporate reputation management?
Digital Dilemmas
Social media is at the core of digital transformations in organizations. Facebook, Twitter, LinkedIn, and other social media platforms widen the scope for rapid and effective communication with stakeholders. They also create a range of new and challenging ethical dilemmas. This open access book categorizes the dilemmas organizations across a range of industries can face when they implement social media to communicate with stakeholders. This book provides a systematic framework for analyzing these ethical dilemmas in social media using the Navigation Wheel. This tool leads the decision-maker through a series of considerations such as legal questions, corporate identity, morality, reputation, and ethics. Finally, the author considers implications for leaders and presents potential solutions to these dilemmas. Based on five years of original research with 250 executive students at a European business school, all of whom work with social media communications in their organizations, this book is the first major study to explore the ethical use of social media across industries and is a valuable resource for researchers and practitioners alike.
Corporate Reputation
Praise For Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation "In a sea of business books, Corporate Reputation is a beacon of light for all leaders and future leaders looking for direction in the treacherous waters of a volatile business environment. It delivers a message that's provocative, insightful, and needs to be heard." —Heidi Henkel Sinclair, Director of Communications, Bill & Melinda Gates Foundation "Every CEO, senior executive, and, increasingly, board member now appreciates the importance of building and protecting a company's reputation. Anyone who depends upon or shapes a company's reputation—customers, employees, news media, NGOs, and bloggers—will...
Public Relations and Communication Management
"Public Relations and Communication Management is specifically tailored to our unique cultural, communication, and information environments. This book provides locally-relevant expertise and 'kiwi' case studies from authors who live, teach, and work in public relations in New Zealand. Up-to-date with current industry practice, the book includes the latest developments in social media, reputation management, government relations and communicating in cultural diversity. As a relatively small society, New Zealand can adapt and innovate quickly, and the public relations industry here has often been at the forefront of best practice, with practitioners moving rapidly to take up, apply, and test n...
Whistleblowing, Communication and Consequences
Whistleblowing, Communication and Consequences offers the first in-depth analysis of the most publicized, and morally complex, case of whistleblowing in recent European history: the Norwegian national lottery, Norsk Tipping. With contributions from the whistleblower himself, as well as from key voices in the field, this book offers unique perspectives and insights into not only this fascinating case, but into whistleblowing and wrongdoing in organizations more broadly. An international team of scholars use fourteen different theoretical lenses to show the complex and multi-faceted nature of whistleblowing. The book begins with an ethnographic account by the whistleblower story and proceeds i...
Strategic Reputation Management
Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation management, helping organizations and stakeholders to analyze the business environment as a communicative field of symbols and meanings in which the organization is built or destroyed. Authors Pekka Aula and Saku Mantere introduce the eight generic reputation strategies, through which organizations can organize their stakeholder relationships in various ways. They illustrate their arguments using real-world examples and studies, from the Finnish Ski Association to Philip Morris International. This book serves as required reading in advanced courses covering public relations practice, advanced topics in PR, corporate communication, management, and marketing. Professionals working in PR, business, management and marketing will also find much of interest in this volume.
