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Markenrecht
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Intellectual Property in Asia
Introduction Intellectual property rights foster innovation. But if, as it surely does, “intellectual property” means not just intellectual property rules—the law of patents, copyrights, trademarks, designs, trade secrets, and unfair competition—but also intellectual property institutions—the courts, police, regulatory agencies, and collecting soc- ties that administer these rules—what are the respective roles of intellectual property rules and institutions in fostering creativity? And, to what extent do forces outside intellectual property rules and institutions—economics, culture, politics, history—also contribute to innovation? Is it possible that these other factors so ov...
C&A
The history of C&A is paradigmatic of the economisation and rationalisation of the production and sale of clothing since the late nineteenth century. Mark Spoerer describes the historical ups and downs of this Dutch family business from its beginnings in Germany through the post-war German «economic miracle». He investigates how the Brenninkmeijer family's traditional policy of recruiting new business leaders from its own ranks influences the company's long-term strategy. In 1841, the brothers Clemens and August Brenninkmeijer, who had gotten their start in the itinerant garment trade in Westphalia, founded a business in the Netherlands that would expand to Germany in 1911 and to Britain in 1922. Despite the difficulties the Brenninkmeijers encountered as foreigners, capitalists and Catholics in the Third Reich, they exploited those chances opened up by the Nazi regime, including the ‹Aryanisation› of property. After 1945, the company experienced furious growth with the rise of a new consumer society, developing into one of Europe's largest fashion retailers.
Grundriss des Wettbewerbs- und Kartellrechts
Die Neuauflage: Das Kurzlehrbuch dient Studierenden sowohl zur Einarbeitung in das Wettbewerbs- und Kartellrecht als auch zur effektiven Wiederholung des Prüfungsstoffs vor dem ersten juristischen Staatsexamen. Die Grundzüge des Gesetzes gegen den unlauteren Wettbewerb sowie des Marken-, Wettbewerbs-, Kartell- und Telekommunikationsrechts werden in verständlicher Weise erläutert und anhand zahlreicher Beispielsfälle verdeutlicht und vertieft. Dabei werden auch immer wieder Bezüge zum europäischen Recht hergestellt, um dessen wachsenden Einfluss Rechnung zu tragen. Grundlage der Ausführungen ist der jeweilige Stand der höchstrichterlichen Rechtsprechung. Literaturhinweise erfolgen nur, soweit sie für das Verständnis erforderlich sind. Auf diese Weise werden Übersichtlichkeit und Praxisnähe dieses Werks gewährleistet.
The Protection against Unfair Competition in the WTO TRIPS Agreement
In The Protection Against Unfair Competition in the WTO TRIPS Agreement, Christian Riffel offers an account of the potential which Article 10bis of the Paris Convention has for the world trading system. In particular, the author explores what hard law obligations emerge and examines a possible application to unsettled issues, such as core labour standards and traditional knowledge. Article 10bis embodies unfair competition law in a nutshell. The TRIPS Agreement incorporates this Article into the World Trade Organization, thus making unfair competition law a discipline of international trade law. By providing an effective enforcement mechanism against unfair competition, the WTO upholds ‘honest practices’ in the course of trade, alleviating enforcement deficits in other areas of international law.
Imitationsmarketing
English summary: Daniela Schork deals with the history, application and the prerequisites of misleading product marketing in accordance with Section 5 Paragraph 2 of the Act Against Unfair Competition. She analyzes its relationship to other criteria in the Act Against Unfair Competition as well as in trademark law and studies its impact on the practice of trademark rights. German description: Die Verbraucherentscheidung erfullt als unverzichtbarer Faktor eines funktionierenden Wettbewerbs eine Steuerungsfunktion. Das absatzpolitische Konzept des Imitationsmarketings ruft Verwechslungsgefahr mit einem Produkt oder Kennzeichen eines Mitbewerbers hervor und beeintrachtigt diese Funktion. Zum Sc...
