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English as a Global Language
  • Language: en
  • Pages: 227

English as a Global Language

Written in a detailed and fascinating manner, this book is ideal for general readers interested in the English language.

Does Science Need a Global Language?
  • Language: en
  • Pages: 241

Does Science Need a Global Language?

In early 2012, the global scientific community erupted with news that the elusive Higgs boson had likely been found, providing potent validation for the Standard Model of how the universe works. Scientists from more than one hundred countries contributed to this discovery—proving, beyond any doubt, that a new era in science had arrived, an era of multinationalism and cooperative reach. Globalization, the Internet, and digital technology all play a role in making this new era possible, but something more fundamental is also at work. In all scientific endeavors lies the ancient drive for sharing ideas and knowledge, and now this can be accomplished in a single tongue— English. But is this ...

The Language of Global Success
  • Language: en
  • Pages: 200

The Language of Global Success

"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.

The Rise of English
  • Language: en
  • Pages: 489

The Rise of English

A sweeping account of the global rise of English and the high-stakes politics of languageSpoken by a quarter of the world's population, English is today's lingua franca- - its common tongue. The language of business, popular media, and international politics, English has become commodified for its economic value and increasingly detached from any particular nation. This meteoric "riseof English" has many obvious benefits to communication. Tourists can travel abroad with greater ease. Political leaders can directly engage their counterparts. Researchers can collaborate with foreign colleagues. Business interests can flourish in the global economy.But the rise of English has very real downside...

Global Englishes for Language Teaching
  • Language: en
  • Pages: 277

Global Englishes for Language Teaching

Provides a ground-breaking attempt to unite discussions on the pedagogical implications of the global spread of English, and lobby for change.

Words of the World
  • Language: en
  • Pages: 366

Words of the World

This bold and accessible study of human languages and communication explores issues which are at the forefront of today's globalized society. The human species is divided into more than five thousand language groups that do not understand each other. And yet these groups constitute one coherent world language system, connected by multilingual speakers in a surprisingly powerful way. The chances of a language thriving depend on its position in the system. There are thousands of small, peripheral languages, each connected to one of a hundred central languages. The entire system is held together by one global language: English. A language is a ‘hypercollective' good: the more speakers it has,...

The Global-Local Interface and Hybridity
  • Language: en
  • Pages: 340

The Global-Local Interface and Hybridity

The chapters in this volume seek to bring hybrid language practices to the center of discussions about English as a global language. They demonstrate how local linguistic resources and practices are involved in the refashioning of identities in a variety of cross-cultural and geographical contexts, and illustrate hybridity as an enactment of resistance and creativity. Drawing on a variety of disciplines and ideological perspectives, the authors use contexts as diverse as social media, Bollywood films, workplaces and kindergartens to explore the ways in which English has become a part of localities and social relations in ways that are of significant sociolinguistic interest in understanding the dynamics of mobile cultures and transcultural flows.

Language Change
  • Language: en
  • Pages: 385

Language Change

Through integrating different perspectives on language change, this book explores the enormous on-going linguistic upheavals in the wake of the global dominance of English. Combining empirical research with theoretical approaches, it will appeal to researchers and graduate students of English, and also of other languages studying language change.

How English Became the Global Language
  • Language: en
  • Pages: 215

How English Became the Global Language

  • Type: Book
  • -
  • Published: 2013-03-20
  • -
  • Publisher: Springer

In this book, the first written about the globalization of the English language by a professional historian, the exploration of English's global ascendancy receives its proper historical due. This brief, accessible volume breaks new ground in its organization, emphasis on causation, and conclusions.

English Around the World
  • Language: en
  • Pages: 279

English Around the World

A lively and accessible introduction to world Englishes, setting a range of global varieties in their historical and social contexts.