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Marketing Pharmaceutical Services
Marketing Pharmaceutical Services discusses nearly every aspect of pharmacy patronage, the quintessential element of a successful community pharmacy practice. With recent trends showing availability and quality of both traditional and professional pharmacy services as key factors in patronage of a pharmacy, there is a greater need for understanding types of services customers desire in their community pharmacies. This anthology of research, gleaned from journals published over the past decade, with helpful interpretative comments by Smith and Coons, is the most complete resource available on marketing services. This unique volume provides data from which practicing pharmacists can develop a ...
National Union Catalog
Includes entries for maps and atlases.
Current Catalog
First multi-year cumulation covers six years: 1965-70.
Roster and Programs
None
Cumulative Book Index
A world list of books in the English language.
