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The fashion stylist -- Essential research -- Sectors within styling -- Preparing for a photoshoot -- Becoming a stylist -- The future of styling.
There are few academic texts on the subject of fashion styling, and many students are unsure about what it is and who has paved the way in this specific field. Basics Fashion Design 08: Styling offers an effective mix of key stylists' biographies, high quality images by professionals and students alike and practical advice about how to produce a photo-shoot and break into the industry. A stylist is responsible for choosing the look and clothing for a fashion image to communicate a fashion idea, trend or theme, or to advertise a fashion product. This book outlines what it means to style for a catalogue or advertisement (commercial styling), or a magazine (editorial styling) and what types of skills these different fields require. Styling proves that even on a limited budget, with tremendous imagination and drive it is possible to create beautiful and relevant work.
Styling explains how to analyse fashion collections, the importance of cultural and historical research, and the skills required to style for catalogues, advertisements and magazines.
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps,...
This guide explains the whats, whys, and hows of styling, whether you're looking to update your wardrobe or curate your closet. Accomplished stylist Somer Flaherty helps readers figure out what their look is (or ought to be), and how to tailor that look to their own particular body type. Learn the skills necessary to style others and even to turn styling into a career. Additionally, the book includes: Color illustrations for all of the looks, body types, and style elements Sidebars about style through the decades and fashion icons Fashion activities to help readers put down the book and get to work Tips for a wide array of fashion emergencies
Stylists have become increasingly influential in shaping fashion imagery. They have moved from the backstage, as unrecognised players, to the frontstage of fashion, becoming celebrated for their creative work as image makers for magazines, advertising and fashion designers. Yet little is known about the profession, its diverse incarnations and its aesthetic economy. Featuring contributions from leading experts and stylists, this collection is the first to explore the history, meaning and practice of fashion styling through interviews and historic and present-day case studies. Featuring in-depth contributions from prominent fashion scholars, chapters span historical periods, cultural contexts...
Fashion is a very popular subject among young people. Any course with fashion as a prefix attracts lots of students. Despite this, many prospective students and people have little idea what jobs in the fashion industry entail. Fashion Styling is one of the least well researched areas in fashion colleges. The emphasis is put on the end result, i.e. visual imagery, rather than the process of creating it. This 'how to' book provides an insight into the processes you have to follow to work in this area, be it editorial, commercial or show styling. It includes an eight-week introductory programme to the subject and projects whereby students can simulate professional practice and learn the techniques and skills necessary for a career in styling. At the end of the book there is a source directory, a glossary of terms, and a bibliography which provide reference points for further research and study.
While rooted in traditional marketing principles, successful fashion marketing presents a unique set of opportunities and challenges. Marketing Fashion: A Global Perspective is the first text to engagingly present marketing theories and practices as they specifically relate to apparel, home goods, and other design-driven products. Using a variety of contemporary examples, the text details how fashion marketers develop and apply marketing strategies that meet consumer needs at a profit. Topics covered include: consumer and organizational buying behavior, market research, market segmentation, product planning and positioning, pricing, retailer relationships, and additional classic marketing theories and practices as they relate to design. In addition, Marketing Fashion explores in depth contemporary issues such as technology, social responsibility and ethics, sustainability, and globalization, and considers effective strategies for various economic climates.
In 1988, Adam Ford became a supporter of Tranmere Rovers, Merseyside's 'deadly submarine' of a football club. That was a great time to be a fan. In August 2014, when the Palioses first took over the club, it wasn't such a great time to be a fan. Relegation out of the Football League soon followed, and things looked desperate. But the Palioses had a plan to unleash the power of the 'Super White Army' to turn things on the pitch, off the pitch, and in underprivileged communities of Wirral. This is the story of how all that happened, and how Tranmere Rovers is now a club on the up once more. Featuring interviews with staff, former players, and - most importantly - many members of the Super White Army themselves, the book combines features on developments at Prenton Park over the last few years, with a blow-by-blow account of the incredible 2017/18 season, which saw Rovers promoted back to the football league.
In this unprecedented insider's guide, fashion industry veteran Sasha Charnin Morrison opens her little black book of celebrity stylists and shares their top secrets on creating unforgettable looks, landing a choice job, and working with the pros. Interviews with key players reveal the ins and outs of the glamorous (and often gritty) world of styling, while hundreds of glossy photos illustrate good (and bad) looks. Full of real-life advice, this guide profiles famous image transformations undertaken by stars like Nicole Richie and Katie Holmes, outlines the essentials every stylist must have on hand (double-sided tape, cutlets, manzierres, Spanx, and more!) and, most importantly, shows how to get a Choo in the door and then survive in this ultra-fabulous, ultra-competitive industry.