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Principles of Agribusiness Management
Managers in all areas of the agri-food system must be competent, flexible, and informed. Principles of Agribusiness Management provides the vital insights and information necessary to achieve success in a collaborative and interactive manner. The authors present the material clearly with a step-by-step approach that focuses on strategic planning and management. In conjunction with learning objectives and end-of-chapter highlights and quizzes, each chapter features two case studies that highlight the current trends and practices of agribusiness. The fifth edition includes three exciting, powerful learning tools: Discussion Starters, Strengthen Your Skills, and Start Your Business. Timely and provocative, these features facilitate in-class discussion, develop entrepreneurial skills, and explore key topics affecting the agri-food system. Globalization, leadership, competitiveness, technology, and planning are only some of the areas that are examined within the context of the changing world of agribusiness.
Principles of Agribusiness Management
The authors have designed a straightforward, easy-to-read introductory text that emphasizes the application of basic, practical management skills to marketing, demand analysis, forecasting, production economics, finance, & personnel of agribusiness.
Agribusiness Marketing
A functional systems approach to agribusiness marketing, which stresses the co-ordination of nine interrelated marketing functions to maximize profits. The book provides a broad overview of marketing knowledge and skills, emphasizing a microeconomic perspective. It examines the impact of technology-induced changes on production practices and provides extensive coverage of food/fibre system operation, marketing performance and marketing management in an agribusiness firm.
Agribusiness: Principles of Management
Intended for all segments of agribusiness as well as non-agribusiness organizations, AGRIBUSINESS:PRINCIPLES OF MANAGEMENT presents the changing face of agribusiness in a format that is interesting, straightforward, and easy to understand. This comprehensive book approaches agribusiness as a technology-oriented industry composed of organizations ranging in size from small, family-owned farms or businesses to some of the largest corporations in the world. With multiple opportunities for self-review as well as vignettes, cases, and examples in each chapter, this book shows readers the real-world application of what they are learning and provides them with a solid understanding of what management is all about. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Soils
Offers a perspective on soils as earth materials, which establishes a pedological hierarchy of materials, processes and factors, and their rationalization in terms of plate tectonics. The book should interest soil and earth scientists.
Agribusiness Management
Today’s food and agribusiness managers operate in a rapidly changing, highly volatile, international, high technology, consumer-focused world. Agribusiness Management helps prepare students and managers for a successful career in this new world of food and fiber production and marketing. This text uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, it offers a contemporary focus that reflects the issues that agribusiness managers face today and are likely to face tomorrow. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific conce...
Introduction to Agribusiness Marketing
The agribusiness system. The role of marketin in the agribusiness system. Evaluation of performance of marketing system. The role of marketing in agribusiness firm. Understanding of consumer demand. Understanding of agribusiness supply. Matching of supply and demand in agribusiness markets. Agricultural input industries. Production agriculture. Commodity processing and food manufacturing industries. Food wholesaling and retailing industries. Food service industry. Cooperative agribusiness. Development of marketing plan. Analysis of the market. Management of marketing mix - the product. Management of marketing mix - the price. Management of marketing mix - the plac. Management of marketing mix - the promotion. Personal selling and merchandising. Management of market risk. Organization and mesaurement of marketing functions. Future of agribusiness marketing.
Barley
Barley is one of the world's most important crops with uses ranging from food and feed production, malting and brewing to its use as a model organism in molecular research. The demand and uses of barley continue to grow and there is a need for an up-to-date comprehensive reference that looks at all aspects of the barley crop from taxonomy and morphology through to end use. Barley will fill this increasing void. Barley will stand as a must have reference for anyone researching, growing, or utilizing this important crop.
Handbook of Supply Chain Management
When you invest millions on new systems you don't want yesterday's solutions. You need a global view of end-to-end material, information, and financial flows. Managers today have the same concerns managers had last year, 10 years ago, or 50 years ago: products, markets, people and skills operations, and finance. New supply chain management processe
