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'A work of engaging pop philosophy and accessible social science [and] a boisterous dissection of the forces jellifying our minds' Sunday Times Includes brand new material covering the US election and Brexit Every day, many people will try to change your mind, but they won't reason with you. Instead, you'll be nudged, anchored, incentivised and manipulated in barely noticeable ways. It's a profound shift in the way we interact with one another. Philosopher James Garvey explores the hidden story of persuasion and the men and women in the business of changing our minds. From the covert PR used to start the first Gulf War to the neuromarketing of products to appeal to our unconscious minds, he reveals the dark arts practised by professional persuaders. How did we end up with a world where beliefs are mass-produced by lobbyists and PR firms? Could Google or Facebook swing elections? Are new kinds of persuasion making us less likely to live happy, decent lives in an open, peaceful world? Is it too late, or can we learn to listen to reason again? The Persuaders is a call to think again about how we think now.
A witty and intelligent introduction to the top twenty philosophy books of all time
For the last century, many intellectuals and activists responsible for shaping the way we think about sex, crime, government, and even our very history have been fabricating the facts. And yet they have been published, praised, promoted, and protected by a cultural establishment that has its agendas advanced by disinformation, half-truths, and lies. As a student of American intellectual history, Cashill has come to see that much of what is taught about the last century is not merely biased but knowingly false. A Ph.D. in American studies from Purdue, and a former Fulbright professor in France, Cashill has taught at several American universities and knows all too well the spin and dissembling...
"Open this book and James Garvey is right there making real sense to you... in a necessary conversation, capturing you to the very end."—Ted Honderich, Grote Professor Emeritus of The Philosophy of Mind & Logic, University College London, UK. James Garvey argues that the ultimate rationale for action on climate change cannot be simply economic, political, scientific or social, though our decisions should be informed by such things. Instead, climate change is largely a moral problem. What we should do about it depends on what matters to us and what we think is right. This book is an introduction to the ethics of climate change. It considers a little climate science and a lot of moral philosophy, ultimately finding a way into the many possible positions associated with climate change. It is also a call for action, for doing something about the moral demands placed on both governments and individuals by the fact of climate change. This is a book about choices, responsibility, and where the moral weight falls on our warming world.
Some of the most important principles of modern society were founded hundreds, even thousands, of years ago. Readers explore the lives of some of the greatest philosophers and thinkers of all time, from Socrates to Sartre. Topics covered include, how they lived, what their principles were, and what kind of an impact they have on modern society.
The Story of Philosophy sees philosophy for what it is: a passionate, exhilarating quest for human understanding that cannot be reduced to dry categories or simple definitions. It's a story with plot twists, a murder, accidental discoveries, disastrous love affairs, geniuses, idiots, monks, and vagabonds. At the heart of it all are the ideas and obsessions that have captured great thinkers from the very beginning. Packed with intriguing anecdotes and fascinating detail, James Garvey and Jeremy Stangroom bring us face to face with the most important philosophers in western history. Rigorous, refreshingly free of academic jargon, and highly accessible, this is the ideal introduction for anyone who wants to gain a new perspective on philosophy's biggest thoughts.
Grounded in linguistic research and argumentation, THE ENGLISH LANGUAGE: FROM SOUND TO SE01 General/tradeE offers readers who have little or no analytic understanding of English a thorough treatment of the various components of the language. Its goal is to help readers become independent language analysts capable of critically evaluating claims about the language and the people who use it.