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Marketing Management in Asia.
  • Language: en
  • Pages: 204

Marketing Management in Asia.

  • Type: Book
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  • Published: 2013-01-04
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  • Publisher: Routledge

Asia is no longer simply the continent to which the world turns for outsourcing and off shoring of production, leaving retailing to Western countries. Asia now contains many of the world’s largest markets plus many emergent markets as well. North America is fast ceding ground to China as the world’s largest economic power. Europe has been able to make productivity gains from trade, fiscal and monetary harmonization to remain globally competitive while Africa, whose nations practice free trade, is largely ignored both in terms of forgiving debt and providing further credit. Each chapter of this volume details the characteristics of an individual market in Asia and demonstrates the challenges that marketers are likely to face in these environments. Covering not just production or consumption but trade as it is practiced now, this book outlines the new norms, conventions and service performance levels that these markets demand.

China CEO
  • Language: en
  • Pages: 309

China CEO

CHINA CEO: A Case Guide for Business Leaders in China Some Western business leaders are moving into China without any clear knowledge of the many pitfalls they will encounter: the weak rule of law, forceful governmental intervention, a scarcity of managerial talent, the likelihood of counterfeiting, the fast paced business environment and surprisingly aggressive local competitors. This book uses case studies to both illuminate and examine these key managerial challenges. Each case focuses on a specific topic and is complemented with commentaries from professors and executives who have extensive front-line experience in China. The cases are the product of three-year research and are well-test...

Proceedings of the 1st Bengkulu International Conference on Economics, Management, Business and Accounting (BICEMBA 2023)
  • Language: en
  • Pages: 295

Proceedings of the 1st Bengkulu International Conference on Economics, Management, Business and Accounting (BICEMBA 2023)

This is an open access book. The first Bengkulu International Seminar on Economics, Management, Business, and Accounting (1st BICEMBA) will be held in Bengkulu, Indonesia, on October 4th, 2023. 1st BICEMBA aims to bring together academia, researchers, and scholars to exchange information and share experiences as well as research results in boosting optimism and revitalization by the scientific framework. This event provides an opportunity for all to network, share ideas, and present their research to a worldwide community. Discussion on these fields' latest innovations, trends, practical concerns, and challenges is also encouraged.

Emerging Business Ventures under Market Socialism
  • Language: en
  • Pages: 193

Emerging Business Ventures under Market Socialism

  • Type: Book
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  • Published: 2013-12-17
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  • Publisher: Routledge

The rapidly changing market environment in China requires more research to understand fully the empirical processes of management practice and the business landscape in which they operate. Based on longitudinal case study research between 2005 and 2010, this book explores the distinctive characteristics of emerging forms of economic enterprise under market socialism in China. Adopting a holistic view, it explores how rapid environmental and institutional changes in economic reforms are impacting upon their practice, and assesses the role of government policy in shaping their ownership and management processes. Through the changing patterns in the development of business ventures, it outlines the dynamics of industrial and organizational change under the transitional phases of a market socialist economy, and explores the tensions which emerge. This comparative perspective will be of interest to academics, researchers and advanced students of business growth and enterprise management, particularly those wishing to explore China, Chinese business and emerging economies.

Born Globals, Networks, and the Large Multinational Enterprise
  • Language: en
  • Pages: 184

Born Globals, Networks, and the Large Multinational Enterprise

  • Type: Book
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  • Published: 2015-05-22
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  • Publisher: Routledge

Focusing on international entrepreneurship, this research book explores the accelerated internationalization of young firms. Known variously as international new ventures (INVs) or "born globals," such firms have come to be viewed as legitimate actors on the global stage alongside large multinational enterprises (MNEs). However, the current approach taken by scholars – studying large MNEs and born globals separately – is questionable. This book explores the crucial MNE/INV interface – a fascinating, yet under-researched relationship in international entrepreneurship. Drawing upon a decade of case-based research, the author argues that the MNE influence on born globals must be considere...

Sustainable Management Development in Africa
  • Language: en
  • Pages: 318

Sustainable Management Development in Africa

  • Type: Book
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  • Published: 2016-04-14
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  • Publisher: Routledge

Sustainable Management Development in Africa examines how African management and business scholarship can serve African and multinational management and organizations operating in Africa. In a broader sense, this book, within an African context, explores how human capital and intellectual capabilities can be organized at the higher education level; describes the cultural, social, and political influencers impacting management and organization; helps conceptualize African management theories to address organizational effectiveness; addresses the current management and organizational practices in Africa in identifying challenges; and provides guidance for more effective management and organiza...

The Nature of the Firm in the Oil Industry
  • Language: en
  • Pages: 188

The Nature of the Firm in the Oil Industry

  • Type: Book
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  • Published: 2015-10-16
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  • Publisher: Routledge

Firm-to-firm relationships, along with the overall structure of industry, have changed markedly over the past decades. Replacing the model of vertical integration with one of global business, firms have started to outsource more by using a wider global network. At the same time, they have begun to increase their control and coordination along the value chain to remain competitive, blurring the boundaries between companies. Understanding the nature of the firm and its role in coordinating the supply chain will help firms to better define global competitive strategies.. The challenges that lie ahead for global business render obsolete the traditional model of procuring each service without lon...

Big Business and Brazil's Economic Reforms
  • Language: en
  • Pages: 205

Big Business and Brazil's Economic Reforms

  • Type: Book
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  • Published: 2015-04-17
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  • Publisher: Routledge

In the 1990s Brazil launched a comprehensive economic liberalization program. It lifted its trade barriers, adopted new market-oriented regulations, opened up its capital market and abandoned earlier efforts to internalize production and to build vertically integrated systems across several sectors of the economy. In spite of the visible gap that separated the top global giants from the large local enterprises, Brazilian companies seemed to be willing to join in an economic liberalization process that was bound to expose them to unprecedented levels of competition, bring about a high degree of uncertainty and, in many cases, ultimately put their own businesses at risk. Big Business and Brazi...

The Globalization of Executive Search
  • Language: en
  • Pages: 267

The Globalization of Executive Search

  • Type: Book
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  • Published: 2014-09-19
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  • Publisher: Routledge

Executive search, headhunting, is now one of the archetypal new knowledge intensive professional services, as well as a labor market intermediary bound up with globalization. In this book, the authors examine the key actors in the process of executive search globalization – leading global firms – and offer an interpretation of the forces producing the contemporary organizational strategies of global executive search. The Globalization of Executive Search documents the forms of institutional work that have legitimated the role of executive in elite labor markets and created demand for the services of global firms; this exposes not only the changing geographies of executive search, but also how executive search has established itself as a new knowledge intensive professional service. The authors reveal how the globalization of executive search is exemplary of the processes by which a range of new knowledge intensive professional services have come to be globally recognized, approaching the heart of contemporary capitalism.

Workplace Bullying
  • Language: en
  • Pages: 223

Workplace Bullying

A toolkit for managers wanting to create inclusive cultures by addressing toxic behaviors that stagnate innovation, fracture work communities, and drive out top employees and as a lifeline for employees suffering through workplace abuse. Workplace Bullying: A Guide to Understanding and Overcoming is a lifeline for people who have been targets of workplace abuse and are desperately trying to make sense of the trauma. It is a resource for partners trying to help their loved ones heal. And, it is a toolkit for managers and industry leaders inspiring to create inclusive cultures by proactively addressing toxic behaviors that stagnate innovation, fracture work communities, and drive out top employees. To simplify a complex topic and make the book readable and engaging for a wide audience, the author uses eight elements of story to structure the reader's travel through the treacherous trials of workplace abuse: The Journey, The Characters (The Archetypes), The Plotlines, The Conflict, The Setting, The Fall, The Rise, and The Final Act.