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The Guiding Spirit
The first professional mountain guides to be employed in North America were all Italians: Guiseppe Petigax and Lorenzo Croux of Courmeyer, Antonio Maguinaz and Andrea Pellissier of Valtournanche and Erminio Botta of Beilla, all in the retinue of Luigi Amadeo of Savoia, Duke of the Abruzzi whose successful expedition to Mount Saint Elias in 1896 became an Alaskan and mountaineering legend. The next summer, Professor H.B. Dixon followed his example and engaged Peter Sarbach to accompany him on several weeks of climbing in the "Canadian Alps". It was the obvious success of this particular act which prompted the Vaux brothers, distinguished amateur scientists of Philadelphia, to suggest again in...
Animation Unlimited
Disc characteristics : DVD Region 4.
Sagmeister & Walsh: Beauty
Acclaimed designers Sagmeister & Walsh explore the essence of beauty and the transformative power of beautiful design In this groundbreaking highly visual book, world-renowned designers Stefan Sagmeister and Jessica Walsh set out on a mission: to find out what beauty is and the many ways that it impacts our lives. They turn to philosophy, history, and science to understand why we are drawn to beauty and how it influences the way we feel and behave. Determined to translate their findings into action, Sagmeister & Walsh show us how beauty can improve the world.
Brand Valuation
In the new economy where value drivers are shifting from tangible to intangibles resources, brands are the most familiar asset. They are well known by consumers, perceived as a critical component of enterprise value and often motivate large mergers and acquisitions. Yet, brands are a complex intangible asset, and their valuation is a difficult task requiring a variety of expertise: legal, economic, financial, sector-specific and marketing. Using rigorous methodologies, an analysis of the world of the new economy and an inquiry into the limits of modern valuation technics, this book offers empirical and theoretical background to the key issue of brand valuation. It provides answers to the man...
The Sociology Of Taste
The modern society of consumption is a society of fashion. Fashion has extended its influence over various fields of social life and, together with taste, become central to our understanding of the inner dynamics of any modern society. The Sociology of Taste looks at the role of taste - or the aesthetic reflection - in society at large and in modern society in particular. Taking case studies from social life, for example eating and food culture, it illustrates the role of fashion in the formation of collective taste.
