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The Psychology of Desire
Providing a comprehensive perspective on human desire, this volume brings together leading experts from multiple psychological subdisciplines. It addresses such key questions as how desires of different kinds emerge, how they influence judgment and decision making, and how problematic desires can be effectively controlled. Current research on underlying brain mechanisms and regulatory processes is reviewed. Cutting-edge measurement tools are described, including practical recommendations for their use. The book also examines pathological forms of desire and the complex relationship between desire and happiness. The concluding section analyzes specific applied domains--eating, sex, aggression, substance use, shopping, and social media.
The Human Element
Wall Street Journal bestseller Watch your most innovative ideas take flight by overcoming the forces that resist change The Human Element is for anyone who wants to introduce a new idea or innovation into the world. Most marketers, innovators, executives, activists, or anyone else in the business of creating change, operate on a deep assumption. It is the belief that the best (and perhaps only) way to convince people to embrace a new idea is to heighten the appeal of the idea itself. We instinctively believe that if we add enough value, people will eventually say "yes." This reflex leads us down a path of adding features and benefits to our ideas or increasing the sizzle of our messaging - a...
Unbreakable
An essential guide for managers and leaders on building resilient teams in turbulent times. As a result of global economic changes, new technologies, and increased competition, business environments are becoming increasingly turbulent and unpredictable, requiring new forms of resilient work teams. Due in part to the increasing complexity of business environments, more and more organizations worldwide are using teams of employees to respond to adversity. Whether it be new product development teams; business crisis response teams in companies; front line response teams such as fire, emergency medical technicians, or emergency room teams; research and development teams; or pharmaceutical develo...
Metaphor from the Ground Up
Metaphor from the Ground Up introduces Conceptual Filtering Theory, a theory of mental processing that describes figurative language communication in terms of conceptual domain projection and contextual disambiguation. In an attempt to match theoretical observations from cognitive semantics and pragmatics with related knowledge about mental processes from cognitive neuroscience, CFT first examines the distributed nature of conceptualization and then uses this background information to explain metonymic “binding” and metaphoric “mapping.” Once the perceptual origins of metonymy and metaphor have been demonstrated, CFT offers a detailed account of how salient aspects of conceptualizati...
Open Minded
A provocative look at the unconscious mind that challenges contemporary perceptions and exposes the indefensible science that fostered them. How much of a role does the unconscious play in our decision making? In Open Minded: Searching for Truth about the Unconscious Mind, authors Ben R. Newell and David R. Shanks would argue: not very much. Behavioral science and public discourse have placed an outsized emphasis on the unconscious mind when it comes to understanding human behavior. Pursuing trails of fraud, intrigue, and claims about the power of unconscious thought, Newell and Shanks scrutinize the science that has contributed to our conventional wisdom and offer an important counterpoint ...
Critical Thinking and Intelligence Analysis
This National Defense Intelligence College publication defines critical thinking in the context of intelligence analysis, explains how it influences the entire intelligence process, explores how it toughens the art of intelligence analysis, suggests how it may be taught, and deduces how analysts can be persuaded to adopt this habit. "David Moore has added his powerful voice to those calling for America's intelligence analysts to be more self-conscious about their methods and more venturesome in applying more formal methods." - Gregory F. Treverton, Rand Corp. "...a valuable initiative on behalf of the Intelligence Community" - Francis J. Hughes, National Defense Intelligence College.
The Unfinished Leader
With the demands of technology, transparency, and constant connectedness, and calls for higher performance, leaders from the front line to the C-suite face complex dilemmas that cannot be easily denied or postponed. These perplexing, recurring issues are familiar to anyone in a leadership role today, including: How do I balance my functional or business unit goals with the needs of my peers and the whole company? How do I support and promote others while still advancing my own career? How do I emphasize teamwork and still reward the “stars”? Can I really devote enough time and energy to both family and work? These are not “problems” but paradoxes—situations in which there will neve...
Experiencing Other Minds in the Courtroom
Increasingly in America s courtrooms lawyers, litigants, and expert witnesses attempt to recreate what it s like to be inside the litigant s mind. But is it really possible to claim this perception as evidence? Is seeing really believing? Can anyone really know what it s like to have another person s perceptual experiences, when only that person has direct access to them? And why should courts ever admit visual or auditory evidence that purports to convey what another person s consciousness is like? How might these simulations affect the ways that judges and jurors do justice? Experiencing Other Minds thoughtful explores this evidentiary and cognitive terrain. Whether a simulation actually p...
The Geometry of Wealth
HOW DOES MONEY HELP IN CREATING A HAPPY LIFE? In The Geometry of Wealth, behavioral finance expert Brian Portnoy delivers an inspired answer based on the idea that wealth, truly defined, is funded contentment. It is the ability to underwrite a meaningful life. This stands in stark contrast to angling to become rich, which is usually an unsatisfying treadmill. At the heart of this groundbreaking perspective, Portnoy takes readers on a journey toward wealth, informed by disciplines ranging from ancient history to modern neuroscience. He contends that tackling the big questions about a joyful life and tending to financial decisions are complementary, not separate, tasks. These big questions inc...
