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Buku Ajar E-Commerce
Buku Ajar E-COMMERCE ini disusun sebagai buku panduan komprehensif yang menjelajahi kompleksitas dan mendalamnya tentang ilmu E-Commerce. Buku ini dapat digunakan oleh pendidik dalam melaksanakan kegiatan pembelajaran di bidang ilmu E-Commerce dan diberbagai bidang Ilmu terkait lainnya. Buku ini juga dapat digunakan sebagai panduan dan referensi mengajar mata kuliah E-Commerce dan menyesuaikan dengan rencana pembelajaran semester tingkat perguruan tinggi masing-masing. Secara garis besar, buku ajar ini pembahasannya mulai dari definisi, manfaat dan perkembangan E-Commerce, struktur dan klasifikasi model E-Commerce, keamanan dan sistem pembayaran pada E-Commerce. Buku ini disusun secara sistematis dengan penjelasan yang jelas, contoh soal, dan latihan untuk memperkuat pemahaman. Buku ini merupakan pegangan yang ideal bagi siswa dan pendidik untuk menguasai matematika dengan baik.
MATEMATIKA EKONOMI & BISNIS : Teori & Model Penerapan
Buku "Matematika Ekonomi & Bisnis: Teori & Model Penerapan" adalah panduan komprehensif yang memperkenalkan pembaca pada hubungan yang kompleks antara matematika, ekonomi, dan bisnis. Dalam dunia yang semakin tergantung pada analisis data dan pemodelan matematis, pemahaman yang kuat tentang aspek matematika dalam konteks ekonomi dan bisnis menjadi sangat penting. Buku ini ditujukan untuk mahasiswa, profesional, dan praktisi di bidang ekonomi dan bisnis yang ingin mengembangkan pemahaman mendalam tentang matematika dan penerapannya dalam konteks tersebut. Dalam buku ini, pembaca akan dibawa melalui konsep matematika dasar dan kemudian diperkenalkan pada teori dan model matematis yang relevan dengan ekonomi dan bisnis. Secara keseluruhan, buku ini memberikan dasar-dasar matematika yang dibutuhkan dan memberikan wawasan yang berguna bagi pembaca untuk memahami peran matematika dalam mengoptimalkan dan mengelola bisnis.
Cultural Diversity in Organizations
--Cultural Diversity in Organizations provides the most comprehensive base of knowledge yet assembled on the topic of cultural diversity. It captures the enormous complexity of the topic by examining diversity on three levels of analysis-individual, group, and organizational and addressing diversity from multiple perspectives-theory, research, and practice. Winner of the 1994 George R. Terry Book Award given by the National Academy of Management to "the book judged to have made the most outstanding contribution to the advancement of management knowle
Editorial Amendments (Us Federal Communications Commission Regulation) (Fcc) (2018 Edition)
Editorial Amendments (US Federal Communications Commission Regulation) (FCC) (2018 Edition) The Law Library presents the complete text of the Editorial Amendments (US Federal Communications Commission Regulation) (FCC) (2018 Edition). Updated as of May 29, 2018 In this document, the Federal Communications Commission (Commission) makes certain minor editorial amendments to its rules to correct errors or omissions of publication, eliminate duplicative language, or conform the rules with other rule sections in effort to provide clear and concise rules that are easy for the public to understand. This book contains: - The complete text of the Editorial Amendments (US Federal Communications Commission Regulation) (FCC) (2018 Edition) - A table of contents with the page number of each section
Gender and Finance
This book examines the world of finance and the role of gender within it. It looks at the financial services industry, arguably the most powerful and remunerative sector that exists, and shows how it was created by men for men. The author explains how historically women were excluded, how minimal progress has been made, and outlines how the sector still needs to change to function effectively in a modern, equal opportunities world. Addressing gender inequality in financial services is of utmost urgency and importance because of the extent to which it affects women in all stages of life. Women’s exclusion in financial services is also mirrored by how men have been excluded from parenting th...
What is Strategy - and Does it Matter?
In his introduction to this book on corporate strategy, Richard Whittington makes the point that the great number of published books on strategic management all cover much the same ground and present similar recipes for success, and few indulge in self-questioning. If it was really as easy as that, managers would only need to read a few books in order to ensure they never make mistakes. Reality, however, is that in the world of business many of the most well-accepted models of strategic action have met with spectacular failure.
Foundations of Corporate Success
How did BMW recover from the edge of bankruptcy to become on of Europe's strongest companies? Why did Saatchi and Saatchi's global strategy bring the company to its knees? Why has Philips's outstanding record in innovation not been translated into success in the market? What can be learnt from the marriage contract about the conduct of commercial negotiations? These are some of the questions addressed as John Kay asks `What makes a business successful?' Drawing on his own business experience and on concepts in economics, legal theory, and sociology, the author presents a fresh approach to questions of business strategy. He rejects the military analogy which underpins much strategic thinking,...
Marketing Strategy and Competitive Positioning, 7th Edition
Marketing Strategy and Competitive Positioning 6e deals with the process of developing and implementing a marketing strategy. The book focuses on competitive positioning at the heart of marketing strategy and includes in-depth discussion of the processes used in marketing to achieve competitive advantage. The book is primarily about creating and sustaining superior performance in the marketplace. It focuses on the two central issues in marketing strategy formulation – the identification of target markets and the creation of a differential advantage. In doing that, it recognises the emergence of new potential target markets born of the recession and increased concern for climate change; and it examines ways in which firms can differentiate their offerings through the recognition of environmental and social concerns. The book is ideal for undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.
Observational Studies
An observational study is an empirical investigation of the effects of treatments, policies, or exposures. It differes from an experiment in that the investigator cannot control the assignments of treatments to subjects. Scientists across a wide range of disciplines undertake such studies, and the aim of this book is to provide a sound statistical account of the principles and methods for the design and analysis of observational studies. Readers are assumed to have a working knowledge of basic probability and statistics, but otherwise the account is reasonably self-contained. Throughout there are extended discussions of actual observational studies to illustrate the ideas discussed. These are drawn from topics as diverse as smoking and lung cancer, lead in children, nuclear weapons testing, and placement programs for students. As a result, many researchers involved in observational studes will find this an invaluable companion to their work.
Why Women Mean Business
WOMEN MEAN BUSINESS “...gives example after example of the price that we all pay for a situation in which ‘women may hold the keys but men still control the locks’.” The Times “What’s especially valuable is the authors’ analysis of where companies go wrong in managing women...that’s how it will help women in the workplace.” Harvard Business Review “Lays out the importance of retaining women in senior leadership positions.” Harpers Bazaar “Wittenberg-Cox and Maitland have opened new ground.” Management Today WOMEN MEAN BUSINESS They make up much of the market and most of the talent pool. Reaching women consumers and developing female talent is essential for sustainab...
