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Control the Narrative
Let your reputation help your career. From recovering from a blunder to contemplating next steps, this guide helps you leverage your core values for career success.
Your Next Mission
Your Next Mission: A personal branding guide for the military-to-civilian transition, is a powerful new employment resource available for the millions of veterans currently or soon-to-be transitioned into the civilian sector. This book specifically addresses the gap in current tools available for the military-to-civilian transition challenge by providing a clear, compassionate, and compelling guide to building a unique personal brand, evaluating career options based on individual values, and providing clarity in the job search process for veterans. With interviews from key executives from America s leading companies, transitioned veterans and veteran advocates, Your Next Mission provides insight, tools, confidence, and competitive advantage for the veterans next chapter in their lives. Author Lida Citroen offers numerous exercises, examples and scenarios for veterans to learn to promote their value on social networking; through in person networking, image and body language; and in the development of their core messages, including their elevator pitch.
Success After Service
WINNER: Independent Press Awards 2021 - Career Figuring out your next move after transitioning out of the military should start before your last day. Prepare yourself emotionally and professionally to put those hard-earned skills in context of the civilian world. The transition from military to civilian life is more than just a title change; it is a whole new life experience with the sense of excitement and possibility that accompany a transition. Whether you're preparing to retire or separate, Success After Service is written to help all veterans succeed in the civilian workplace. Success After Service provides the tools, resources and strategies to help you adapt to the civilian workplace ...
Reputation 360
This inspiring "how to" book teaches professionals at all levels how to define, create and market their personal brand to target audiences. Effective marketing of a personal brand attracts key opportunities, ensure consistent value and empowers the individual with tools for lifelong reputation management. The author, an internationally recognized corporate and personal branding expert, provides more than 15 case studies of executives and professionals who have leveraged strong personal brands to bring them great success.
The Lightless Sky
A gripping, inspiring, and eye-opening memoir of fortitude and survival—of a twelve-year-old boy’s traumatic flight from Afghanistan to the West—that puts a face to one of the most shocking and devastating humanitarian crises of our time. “To risk my life had to mean something. Otherwise what was it all for?” In 2006, after his father was killed, Gulwali Passarlay was caught between the Taliban who wanted to recruit him, and the Americans who wanted to use him. To protect her son, Gulwali’s mother sent him away. The search for safety would lead the twelve-year-old across eight countries, from the mountains of eastern Afghanistan through Iran and Europe to Britain. Over the course...
Selling With Noble Purpose
Don’t let anyone tell you that you have to choose between making money and making a difference. Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas. Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you’re an executive, manager or aspiring sales l...
Mission Transition
Mission Transition is an essential career-change guide for any transitioning veteran that wants to avoid false starts and make optimal career choices following active duty. Every year, about a quarter of a million veterans leave the military - most of whom are unprepared for the transition. These service members have developed incredible leadership, problem-solving, and practical skills that are underutilized once they reach the civilian world, a detriment to both themselves and society. Well-intentioned Transition Assistance Programs and other support structures within the armed forces often leave veterans fending for themselves. The mission-first culture of the military results in service ...
From We Will to at Will
Many US military veterans have proven themselves in challenging life-and-death circumstances. Veterans have undergone rigorous training and built in-demand work skills. Yet many organizations remain unsure about how to locate and hire them. Retired US Marine Corps officer and veterans advocate Lt. Col. Justin Constantine details who veterans are and explains why and how companies should employ them. Though Constantine wrote his book when American unemployment was low, his counsel will be particularly meaningful during economic hard times.
The Transition Mission
Herb had a successful military career in which became the only person ever to earn the Green Beret and Army Drill Sergeant of the Year award. Finishing up his military career he had doubts about leaving the military and becoming a civilian. The Army was the only thing he knew since enlisting at the age of 17. Like most veterans, the transition process was not easy for him, and he had bad days filled with self-doubt. However, after over 2,000 informational interviews, thousands of hours of internet research, and hundreds of hours of personal reflection, he found his way. He landed a job at a top-tier Management Consulting firm and a seat in the Executive MBA program at Cornell University. In ...
Down Range
Military veterans prepare for the next mission in their careers Written by veterans who have successfully made the transition, Down Range offers career planning guidance to U.S. military veterans coming off active duty. This is NOT simply a guide to transitioning from the military to the civilian world. This is NOT a guide to getting a job. This book IS a guide to developing a post-military career, not just for the first few days, weeks, or months after active duty, but for the rest of your employed life. This simple and effective planning process has been taught to more than 1 million business executives in companies all over the world. Explains how to build an adaptable long-range career p...
