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Pioneers in Marketing
  • Language: en
  • Pages: 212

Pioneers in Marketing

  • Type: Book
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  • Published: 2011-12-21
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  • Publisher: Routledge

Pioneers in Marketing: A Collection of Biographical Essays discusses eight historically important marketing scholars whose careers collectively spanned over 100 years. An introductory chapter describes the role of biography in the study of marketing thought, and introduces the eight subjects in this collection. Subsequent chapters describe the lives of Edward David Jones, Simon Litman, Henry Charles Taylor, Percival White, George Burton Hotchkiss, Theodore N. Beckman, David D. Monieson, and William R. Davidson, focusing on their intellectual and professional contributions to the marketing discipline. The biographies are based on rare archival materials, some personal interviews, and analysis of the subjects’ major works. The final chapter draws lessons from the collection for marketing students and teachers. Several important discoveries are reported that suggest opportunities for further research. These stories will inform and inspire students of marketing.

Dictionary Catalog of the Research Libraries of the New York Public Library, 1911-1971
  • Language: en
  • Pages: 570
Official Gazette of the United States Patent Office
  • Language: en
  • Pages: 1236

Official Gazette of the United States Patent Office

  • Type: Book
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  • Published: 1940-03
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  • Publisher: Unknown

None

The American Catalogue
  • Language: en
  • Pages: 960

The American Catalogue

  • Type: Book
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  • Published: 1896
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  • Publisher: Unknown

None

The Woman in White
  • Language: en
  • Pages: 338

The Woman in White

  • Type: Book
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  • Published: 1860
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  • Publisher: Unknown

None

Catalog of Copyright Entries. Third Series
  • Language: en
  • Pages: 1152

Catalog of Copyright Entries. Third Series

Includes Part 1, Number 1: Books and Pamphlets, Including Serials and Contributions to Periodicals (January - June)

The English Reports: Vice-Chancellors' Courts
  • Language: en
  • Pages: 1324

The English Reports: Vice-Chancellors' Courts

  • Type: Book
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  • Published: 1906
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  • Publisher: Unknown

V. 1-11. House of Lords (1677-1865) -- v. 12-20. Privy Council (including Indian Appeals) (1809-1865) -- v. 21-47. Chancery (including Collateral reports) (1557-1865) -- v. 48-55. Rolls Court (1829-1865) -- v. 56-71. Vice-Chancellors' Courts (1815-1865) -- v. 72-122. King's Bench (1378-1865) -- v. 123-144. Common Pleas (1486-1865) -- v. 145-160. Exchequer (1220-1865) -- v. 161-167. Ecclesiastical (1752-1857), Admiralty (1776-1840), and Probate and Divorce (1858-1865) -- v. 168-169. Crown Cases (1743-1865) -- v. 170-176. Nisi Prius (1688-1867).

The English Reports: Vice-Chancellors' courts (1815-1865)
  • Language: en
  • Pages: 1328

The English Reports: Vice-Chancellors' courts (1815-1865)

  • Type: Book
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  • Published: 1906
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  • Publisher: Unknown

None

The Life of Daniel Wilson, D. D. Bishop of Calcutta and Metropolitan of India
  • Language: en
  • Pages: 834

The Life of Daniel Wilson, D. D. Bishop of Calcutta and Metropolitan of India

  • Type: Book
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  • Published: 1860
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  • Publisher: Unknown

None