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SEO for Growth
"Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.
Conscience in Action
This book is an English translation of the authoritative autobiography by the late South Korean President Kim Dae-jung. The 2000 Nobel Peace Prize winner, often called the Asian Nelson Mandela, is best known for his tolerant and innovative “Sunshine Policy” towards North Korea. Written in the five years between the end of his presidency and his death in 2009, this book offers a poignant first-hand account of Korea’s turbulent modern history. It spans the pivotal time span between the Japanese colonial period (1910-1945) and reconciliation in the Korean Peninsula (2000-2009). In between are insightful insider descriptions of everything from wars and dictatorships to the hopeful period of economic recovery, blooming democracy, peace, and reconciliation. Conscience in Action serves as an intimate record of the Korean people’s persistent and heroic struggle for democracy and peace. It is also an inspiring story of an extraordinary individual whose formidable perseverance and selfless dedication to the values he believed in led him to triumph despite more than four decades of extreme persecution.
British Crests
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Vasculitis
This is a new edition of the successful textbook providing updated, detailed information on clinical, epidemiologic, pathophysiologic and therapeutic aspects of common and rare forms of vasculitis. New chapters include pathology of vasculitis, autoantibodies, animal models of vasculitis and PET scanning. Separate sections are devoted to basic science, clinical manifestations commonly seen in vasculitis, imaging and perpcutaneous interventions, individual diseases and syndromes as well as conditions which can mimic vasculitis. Subsumed under clinical manifestations are chapters, some new, which deal with skin, oral ulcers, eyes, cardiopulmonary system, nervous system, the gastrointestinal track, kidney and digital ischemia and Raynaud's phenomenon. Other chapters address diagnostic approaches to adults and to children with suspected vasculitis, as well as assessment of disease activity and damage. Individual chapters are written by authorities from throughout the world.
Signs and Symptoms
Featuring a uniquely visual two-page-spread design that is great for rapid reference or review, In a Page Signs & Symptoms, Second Edition provides a quick overview of the 100 disorders and medical issues most commonly encountered on the wards or in the clinic. Each problem is presented on a two-page spread in boxes with consistent headings including introduction; etiology, pathophysiology and risk factors; patient presentation; differential diagnosis; diagnostic evaluation; treatment and management; and prognosis and complications. Bulleted key points appear under each heading. This edition is reorganized by organ system and features expanded differential diagnosis and treatment sections. This pocket-sized book is ideal for interns, medical students in clerkships, or USMLE review. It will also appeal to physician assistant and nurse practitioner students.
Pocket Primer on the Rheumatic Diseases
For eight decades the Primer on the Rheumatic Diseases has been the standard text from which most medical students and house ofcers have learned rheumatology. I myself will never forget thumbing through an older edition of the Primer as a second-year resident, while waiting to review a perplexing patient with my tutor. Fortunately the tutor was r- ning late with his own patients, so I had time to fip through the book – then much thinner – a couple of times. While turning the pages, per- ing the features of those diseases whose names were still exotic to me, and considering my patient’s history of conductive hearing loss and p- monary nodules, a light went on when I stumbled eventually ...
Autoimmune Diseases
Autoimmune Diseases: Acute and Complex Situations provides a detailed overview of conditions associated with autoimmune diseases that are considered either life-threatening or requiring complex management. These include abdominal pain, arthritis, cutaneous ulcers, gastrointestinal hemorrhage, epilepsy, pancreatitis, stroke and white-matter CNS lesions. Autoimmune Diseases: Acute and Complex Situations addresses the latest clinical and immunological prognostic factors that may help to identify patients at higher risk of developing potentially life-threatening involvement. This book comprehensively helps the reader to diagnose these patients, in whom an early therapeutic approach is essential. Autoimmune Diseases: Acute and Complex Situations is a valuable reference tool for rheumatologists, internists, immunologists, and all the specialists involved in the multidisciplinary care of patient with rheumatic and systemic autoimmune diseases.
Interdisciplinary Rheumatology
Ask rheumatologists what is one thing that they most desire and they will say: “I wish I knew more about nephrology so I could care for patients whose rheumatologic diseases manifest with renal complications. Nephrologists feel just the same, seeking to understand the implications that autoimmune diseases have for their patients.” As part of the Interdisciplinary Rheumatology book series, this book will serve as a dialogue between rheumatologists and nephrologists and provide a masterclass from world-renowned experts on these topics. Led by a team of international editors with in-depth knowledge and cutting-edge research on topics like vasculitis and systemic lupus erythematous, among others. Key Features: Provides a clinical approach to the patient with nephrologic manifestations of rheumatic disease. Details cutting-edge research with inputs from the world’s leading experts, for both nephrologists and rheumatologists. Discusses possible future directions for research and advancement.
Oxford Handbook of Rheumatology
This is a handbook of clinical rheumatology that provides practical guidelines to management and diagnosis. It is essential for all specialist registrars and SHO's but will also be of great relevance to general practitioners.
