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In the small world of Swiss graphic design, prizes such as the Swiss Design Awards (SDA) are followed closely. The winners' works are admired, envied and emulated. The generous prize money allows designers to launch their careers and focus on lesser paid but critically recognised work. Awards thus play the role of bellwethers of the scene. However, criticisms inevitably arise. Speaking in hushed tones, designers speculate as to why a colleague won over another. Rumours have it that jury members favour their inner circles and exclude competitors. Analysing this universe in detail, Jonas Berthod retraces the recent history of the SDA and the emergence of a new design culture in Switzerland.
Edited by Christian Brandle, Verena Formanek. Text by Christian Brandle, Glenn Adamson.
This title takes a fresh look at Swiss typography and photo-graphics, posters, corporate image design, book design, journalism, and typefaces over the past hundred years. With illuminating essays by prominent experts in the field and captivating illustrations, this book presents the diversity of contemporary visual design while also tracing the fine lines of tradition that connect the work of different periods.
For students of design, professional product designers, and anyone interested in design equally indispensable: the fully revised and updated edition of the reference work on product design. The book traces the history of product design and its current developments, and presents the most important principles of design theory and methodology, looking in particular at the communicative function of products and highlighting aspects such as corporate and service design, design management, strategic design, interface/interaction design and human design.. From the content: Design and history: The Bauhaus; The Ulm School of Design; The Example of Braun; The Art of Design Design and Globalization Design and Methodology: Epistemological Methods in Design Design and Theory: Aspects of the Disciplinary Design Theory Design and its Context: From Corporate Design to Service Design Product Language and Product Semiotics Architecture and Design Design and Society Design and Technological Progress
In this unprecedented study, leading scholars and emerging voices from around the world consider how race and ethnicity continue to shape our everyday lives, even as digital technology seems to promise a release from our "real" social identities. How do people use the new expressive features of digital technologies to experience, represent, discuss, and debate racial and ethnic identity? How have digital technologies or digital spaces become racialized? How have the existing vernacular traditions, or folklore, surrounding identity been reshaped in digital spaces? And how have new traditions emerged? This interdisciplinary volume of essays explores the role of traditional culture in the evolv...
Vom Druckknopf bis zur Weltraumsonde: So weit erstreckt sich der Horizont von Produktdesign. Weil Design viel mehr ist als „Linienführung", geht diese Designgeschichte der Frage nach, wie sich die Ansprüche an die Gestaltung von Gebrauchsobjekten im Lauf der Zeit fortentwickelt haben. Die Frage des Wozu (Gebrauchsfunktion) verbindet sich mit der des Woraus und Womit (Materialien und Produktionsmethode) und der nach dem Wie (der konstitutiven Beschaffenheit des Gegenstandes). Darunter zeigen sich die Schichten geschichtlich bedingter kultureller Mentalitäten, und darüber erhebt sich die Frage nach den Wirkungen von Design in Gesellschaft und Umwelt. Die Schwerkraft von Ideen entfaltet diese vieldimensionale Matrix in zwei Bänden und schafft so Orientierung im Kosmos der Ideen und ihrer gestalterischen Umsetzung.
La présente publication invite le lecteur à un survol du graphisme suisse contemporain.
Vom Druckknopf bis zur Weltraumsonde: So weit erstreckt sich der Horizont von Produktdesign. Weil Design viel mehr ist als „Linienführung", geht diese Designgeschichte der Frage nach, wie sich die Ansprüche an die Gestaltung von Gebrauchsobjekten im Lauf der Zeit fortentwickelt haben. Die Frage des Wozu (Gebrauchsfunktion) verbindet sich mit der des Woraus und Womit (Materialien und Produktionsmethode) und der nach dem Wie (der konstitutiven Beschaffenheit des Gegenstandes). Darunter zeigen sich die Schichten geschichtlich bedingter kultureller Mentalitäten, und darüber erhebt sich die Frage nach den Wirkungen von Design in Gesellschaft und Umwelt. Die Schwerkraft von Ideen entfaltet diese vieldimensionale Matrix in zwei Bänden und schafft so Orientierung im Kosmos der Ideen und ihrer gestalterischen Umsetzung.
In an age of irony, Freitag bags shoulder it all. Respectable, credible, authentic, genuine, trustworthy, and honest, they are an urban tool, a saddlebag for the city cowboy, a messenger bag for the real and the virtual; durable enough to be carried all over the world. Invented by Swiss brothers Daniel and Markus Freitag, who wanted bags just like the ones worn by New York bike couriers, bags that were practical, weatherproof, quick, and easy, the Freitag bag is tailor-made on a small-scale of recycled truck tarpaulins, bicycle inner tubes, and car seatbelts. In line with the Freitag principle, each book is individually bound with a spine made of typical bag material, and it holds a grab bag of printed goodies. In addition to covering the history of the bag and its particular ecological, economic, and sociocultural contexts, Freitag contains portraits of 3000 Freitag bags and their owners, most of whom are members of a generation that is as vain as it is critical of consumerism -- a generation for whom the Freitag bag is the ideal brand-name product.