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The Right Way to Win
The Right Way to Win shows you how to do well while doing good. It gives readers the tools and techniques for fixing and enforcing ethical behavior. These same methods drive long-term business success. Short, practical, and fun-to-read, the bookshows readers how to: Make defensible ethical decisions, build consensus, and counter adversaries; Implement and sustain ethical decisions by driving individual accountability; and Navigate crises and cutting-edge issues where reputational risk soars. The Right Way to Win appeals to general readers, business and professional-school students, employees and executives, and managers overseeing leadership development and corporate training. This title is also available as a digital curriculum. Click here to learn more!
Moneyball for IT.
Traditional efforts to improve IT performance treat project delivery as an operational endeavor driven by technologists. Progress, these technologists say, lies in ever more complex implementation methodologies. The fact is, an IT project is a business endeavor which must be evaluated in financial terms, both as a standalone effort and in relation to other efforts competing for resources. Moreover, a client or vendor's projects represent a rolling collection of endeavors. They are best analyzed and managed as a portfolio. The data, insights and opportunities generated by a financial, portfolio approach constitute Moneyball IT. Proof of success will not only come through better project delivery and business ROI but the ability to insure IT projects for timeliness, adherence to budget, and full functionality. Note -- With respect to Robert Zafft, this article arises from the entirely private research activities of the author and does not reflect the views of author's employers, past or present, nor any other organizations with which the author is or has been affiliated.
Stephen E. Ambrose The Men of War E-book Box Set
This ebook box set includes books by Stephen E. Ambrose that bring into focus the men and women who fought in World War II. The Victors: A breathtaking work that follows the momentous events of the war from D-Day through to the final days, centering this epic drama on the citizen soldiers, the boys who became men as they fought, proving eventually unbeatable. A compelling celebration of military genius and heroism, and of camaraderie and courage. Citizen Soldiers: A riveting account that follows the individual characters of World War II, from the high command down to the ordinary soldier, drawing on hundreds of interviews to re-create the war experience with startling clarity and immediacy. From the hedgerows of Normandy to the overrunning of Germany, this is the real story of World War II from the perspective of the men and women who fought it. Wild Blue: Following this exceptional band of brothers, the young men who flew the B-24s over Germany in World War II against terrible odds, Ambrose recounts their extraordinary brand of heroism, skill, daring, and comradeship with the vivid detail and affection.
A Global View of Business Insolvency Systems
We live in an age of economic turmoil. The recent crises emphasize the need for modern, sophisticated rules to govern businesses in financial distress in order to realize value from distressed companies and to protect economic institutions. This book provides information for legislators, policymakers, lawyers, accountants, academics, and administrators who seek to understand the workings of insolvency laws. Guided by the World Bank’s Principles and Guidelines, it supplements the work in this field done by UNCITRAL.
Voice Marketing
“Hey Google, how can you help me reach more customers and strengthen my brand?” Voice-enabled technologies are an integral part of our lives, and they present vast opportunities for marketers who are up to the challenge. With Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement, marketers learn key strategies and tactics of the voice world while following a clear roadmap for developing and executing a voice marketing program. How should marketers best approach voice and conversational AI to ensure an optimal return on their investments? Since voice can both activate consumer behavior and help build the brand image, what is the right media mix for a mark...
D-Day
Stephen E. Ambrose’s D-Day is the definitive history of World War II’s most pivotal battle, a day that changed the course of history. D-Day is the epic story of men at the most demanding moment of their lives, when the horrors, complexities, and triumphs of life are laid bare. Distinguished historian Stephen E. Ambrose portrays the faces of courage and heroism, fear and determination—what Eisenhower called “the fury of an aroused democracy”—that shaped the victory of the citizen soldiers whom Hitler had disparaged. Drawing on more than 1,400 interviews with American, British, Canadian, French, and German veterans, Ambrose reveals how the original plans for the invasion had to be ...
20 Questions to Ask about Wills and Estates
How to avoid common mistakes when making a will. What are the best ways to avoid probate? How much/little can I leave my spouse? When is it fair to treat my children unequally? How should I leave money or property to someone not old or wise enough to manage it? These are the questions that you should be asking when you draw up one of the most important legal documents is your life: your will. The field of wills and estates contains many traps for the unwary: probate courts can tie up your property for a year or more and generate thousands of pounds in fees and costs. Taxes can, in some cases, take almost half of the property you worked so hard to save. Your most personal wishes - including whether to keep you on life support if you become incapacitated - can be left to the mercy people you don't know or don't trust.
