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This accessible and comprehensive textbook draws on the reader's own experience of leadership in an employment context. The text adopts a critical and thematic approach to the discussion of core debates and emerging topics, while offering a wealth of case studies and other learning tools to help students put leadership theory into practice.
With a full explanation on the basic principles of marketing, this guidebook helps readers answer such questions as What is marketing? What is a marketing forecast? and What is the best way to conduct market research? Written by professionals for students and entrepreneurs, this text also features international case studies, numerous up-to-date examples of the latest developments and trends in marketing, and tried and tested information that helps students learn.
Principles of Business Management is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation and control. Emphasis is placed on management functions such as marketing, finance, operations management and purchasing and supply chain management. Features such as information boxes, case studies, critical thinking boxes and glossaries engage the student and facilitate the application of learning.
Modelling is a tool used by savvy business managers to understand the processes of their business and to estimate the impact of changes. Dynamic Modelling for Business Management applies dynamic modelling to business management, using accessible modelling techniques that are demonstrated starting with fundamental processes and advancing to more complex business models. Discussions of modelling emphasize its practical use for decision making and implementing change for measurable results. Readers will learn about both manufacturing and service-oriented business processes using hands-on lessons. Then will then be able to manipulate additional models to try out their knowledge and address issues specific to their own businesses and interests. Some of the topics covered include workflow management, supply-chain-management, and strategy.
Principles of Sport Management is a subject taught at various levels to students doing a degree or diploma in Sport Management. This textbook will look at the theoretical background on various management concepts such as the sporting environmental model, SWOT analysis, planning, organising, leading and control. The content will deal extensively with the legal aspects of sport management within a South African context and cover the functional areas of management by looking at the marketing function, the financial management function and the human resource function. The text concludes with a special addition to the functional areas: event management. This textbook focuses specifically on Sport Management within a South African context and from a South African perspective. Students will look at South African examples and this will provide them with the ability to apply specific theoretical concepts to South African cases. Long and overdue study material needed in South Africa which is able to talk to the student and inform them on the relevant and main concepts of Sport Management in South Africa. Vernon Oosthuizen, NMMU.
What tasks do business managers have to fulfill? What are the plans which you need to put in place to ensure success? How important is financial management? How can you lead and motivate your staff? Principles of Business Management third edition is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation, and control. It emphasizes management functions such as marketing, finance, operations management, and purchasing and supply chain management, and gives attention to the entrepreneurial process. The textbook also provides guidance on writing a business plan. Features such as Readers, Critical thinking boxes, case studies and revision questions engage the student and facilitate the application of learning. Principles of Business Management third edition provides an excellent introduction for entry-level Business Management students. It is suitable for students at universities and universities of technology who plan to go into management in the private or NGO sectors or intend to become entrepreneurs.
An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form
This study provides a representation of the broad spectrum of theoretical work on topics related to business ethics, with a particular focus on corporate citizenship. It considers relations of business and society alongside social responsibility and moves on to examine the historical and systemic foundations of business ethics, focusing on the concepts of social and ethical responsibilities. The contributors explore established theories and concepts and their impact on moral behaviour. Together, the contributions offer varied philosophical theories in approaches to business ethics. The book will be a valuable resource for academics and researchers with an interest in the theoretical development of business ethics.