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Sony's name is synonymous with excellent quality and revolutionary innovation, yet little is known about the corporation itself. This book explores how the company is able to stay ahead of the competition by expanding into areas outside its boundaries of successes, such as banking, movie and music making, and real estate.
Offers profiles on many of firms in film, radio, television, cable, media, and publishing of various types including books, magazines and newspapers. This book contains many contacts for business and industry leaders, industry associations, Internet sites and other resources. It provides profiles of nearly 400 of top entertainment and media firms.
The electronic age is bringing sweeping changes to entertainment and media of all kinds, including publishing, broadcasting and film. Multimedia, the Internet and other digital media outlets for entertainment and information are being refined at a rapid rate. Media giants are merging and making big acquisitions. This book covers these exciting developments and provides profiles on hundreds of leading firms in film, radio, television, cable, new media, and publishing of all types including books, magazines and newspapers. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. You'll get in-depth profiles of nearly 400 of...
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The electronic age is bringing sweeping changes to entertainment and media of all kinds, including publishing, broadcasting and film. Multimedia, the Internet and other digital media outlets for entertainment and information are being refined at a rapid rate. Media giants are merging and making big acquisitions. This book covers these exciting developments and provides profiles on hundreds of leading firms in film, radio, television, cable, new media, and publishing of all types including books, magazines and newspapers. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. Youll get in-depth profiles of nearly 400 of ...
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Provides business profiles, hiring and workplace culture information at more than 40 top employers including such businesses as Microsoft.
From EverQuest to World of Warcraft, online games have evolved from the exclusive domain of computer geeks into an extraordinarily lucrative staple of the entertainment industry. People of all ages and from all walks of life now spend thousands of hours—and dollars—partaking in this popular new brand of escapism. But the line between fantasy and reality is starting to blur. Players have created virtual societies with governments and economies of their own whose currencies now trade against the dollar on eBay at rates higher than the yen. And the players who inhabit these synthetic worlds are starting to spend more time online than at their day jobs. In Synthetic Worlds, Edward Castronova...
Today's digital economy is uniquely dependent on the Internet, yet few users or decision makers have more than a rudimentary understanding of the myriad of online risks that threaten us. Cyber crime is one of the main threats to the integrity and availability of data and systems. From insiders to complex external attacks and industrial worms, modern business faces unprecedented challenges; and while cyber security and digital intelligence are the necessary responses to this challenge, they are understood by only a tiny minority. In his second book on high-tech risks, Mark Johnson goes far beyond enumerating past cases and summarising legal or regulatory requirements. He describes in plain, n...
A market research guide to the business side of sports, teams, marketing and equipment - a tool for strategic planning, competitive intelligence, employment searches or financial research. It contains trends, statistical tables, and an industry glossary. It includes over 350 one page profiles of sports industry firms, companies and organizations.