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Questions and Answers in Attitude Surveys
This book pioneers a new state of the art for conducting research on the form, wording, and context of questions asked in attitude surveys.
Methods for Testing and Evaluating Survey Questionnaires
The definitive resource for survey questionnaire testing and evaluation Over the past two decades, methods for the development, evaluation, and testing of survey questionnaires have undergone radical change. Research has now begun to identify the strengths and weaknesses of various testing and evaluation methods, as well as to estimate the methods’ reliability and validity. Expanding and adding to the research presented at the International Conference on Questionnaire Development, Evaluation and Testing Methods, this title presents the most up-to-date knowledge in this burgeoning field. The only book dedicated to the evaluation and testing of survey questionnaires, this practical reference...
Survey Questions
This text reviews the literature on crafting survey instruments, and provides both general principles governing question-writing and guidance on how to develop a questionnaire.
The Nonresponse Challenge to Surveys and Statistics
Surveys are the principal source of data not only for social science, but for consumer research, political polling, and federal statistics. In response to social and technological trends, rates of survey nonresponse have risen markedly in recent years, prompting observers to worry about the continued validity of surveys as a tool for data gathering. Newspaper stories, magazine articles, radio programs, television broadcasts, and Internet blogs are filled with data derived from surveys of one sort or another. Reputable media outlets generally indicate whether a survey is representative, but much of the data routinely bandied about in the media and on the Internet are not based on representati...
Contingent Valuation
This major reference work the first of its kind provides a comprehensive and authoritative introduction to the large and growing literature on contingent valuation. It includes entries on over 7,500 contingent valuation papers and studies from over 130 countries covering both the published and grey literatures. This book provides an interpretive historical account of the development of contingent valuation, the most commonly used approach to placing a value on goods not normally sold in the marketplace. The major fields catalogued here include culture, the environment, and health application. This bibliography is an ideal starting point for researchers wanting to find other studies that have...
Faithful Measures
A venture into the art and science of measuring religion in everyday life In an era of rapid technological advances, the measures and methods used to generate data about religion have undergone remarkably little change. Faithful Measures pushes the study of religion into the 21st century by evaluating new and existing measures of religion and introducing new methods for tapping into religious behaviors and beliefs. This book offers a global and innovative approach, with chapters on the intersection of religion and new technology, such as smart phone apps, Google Ngrams, crowdsourcing data, and Amazon buying networks. It also shows how old methods can be improved by using new technology to create online surveys with experimental designs and by developing new ways of mining data from existing information. Chapter contributors thoroughly explain how to employ these new techniques, and offer fresh insights into understanding the complex topic of religion in modern life. Beyond its quantitative contributions, Faithful Measures will be an invaluable resource for inspiring a new wave of creativity and exploration in our connected world.
Creating the Academic Commons
This volume provides a roadmap for libraries seeking to establish their own Academic Commons, complete with suggestions regarding physical structure and software/hardware options and information regarding the latest technological advances.
Mixed Method Data Collection Strategies
Social scientists have long relied on a wide range of tools to collect information about the social world, but as individual fields have become more specialised, researchers are trained to use a narrow range of the possible data collection methods. This book, first published in 2006, draws on a broad range of available social data collection methods to formulate a set of data collection approaches. The approaches described here are ideal for social science researchers who plan to collect new data about people, organisations, or social processes. Axinn and Pearce present methods designed to create a comprehensive empirical description of the subject being studied, with an emphasis on accumulating the information needed to understand what causes what with a minimum of error. In addition to providing methodological motivation and underlying principles, the book is filled with detailed instructions and concrete examples for those who wish to apply the methods to their research.
