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Handbook of Media Branding
This comprehensive handbook critically addresses current issues and achievements in the field of media branding. By discussing media branding from different viewpoints, disciplines and research traditions, this book offers fresh perspectives and identifies areas of interest for further research. The authors highlight the peculiarities of this field and reveal links and commonalities with other areas of study within communication science. The chapters address different research areas, such as society-, content-, management-, audience- as well as advertising aspects of media brands. This handbook thus brings together contributions from different areas making it a valuable resource for researchers and experts from industry interested in media branding.
Long Term Socio-Ecological Research
The authors in this volume make a case for LTSER’s potential in providing insights, knowledge and experience necessary for a sustainability transition. This expertly edited selection of contributions from Europe and North America reviews the development of LTSER since its inception and assesses its current state, which has evolved to recognize the value of formulating solutions to the host of ecological threats we face. Through many case studies, this book gives the reader a greater sense of where we are and what still needs to be done to engage in and make meaning from long-term, place-based and cross-disciplinary engagements with socio-ecological systems.
Seeing as Practice
This study provides an overview of philosophical questions relating to sight and vision. It discusses the intertwinement of seeing and ways of seeing against the background of an entirely different theoretical framework. Seeing is both a proven means of acquiring information and a personality-specific way of disclosing the apparent, perceptible world, conditioned by individual and cultural variations. In a peculiar way, the eye holds a middle position between inside and outside of the self and its relations towards itself and others. This book provides a way out of false alternatives by offering a third way with reference to concrete cases of aesthetical and ethical experiences. It will be of particular interest to scholars of the phenomenology and philosophy of perception and it will be valuable to students of philosophy, cultural studies and art.
Staufen and Plantagenets
This volume focuses on phenomena, structures and constellations of power and rule in the 12th century from a comparative perspective. Comparing England and the Empire is a promising research project, because the Staufen and the Plantagenets ruled over more than one kingdom and claimed hegemony. Therefore, the divergence between legality and the demands of ruling over diverse lordships can be explored. The examples of extended royal rule in different constellations, treated by international authors, show how the practice of power and the structures of rule based on legitimate claims diverge.
