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Equipment for Living: The Literary Reviews of Kenneth Burke is the largest collection of Burke's book reviews, most of them reprinted here for the first time. In these reviews, as he engages famous works of poetry, fiction, criticism, and social science from the early 20th century, Burke demonstrates the prominent methods and interests of his influential career.
Through six outstanding and award-winning editions, Ryan's Retina has offered unsurpassed coverage of this complex subspecialty—everything from basic science through the latest research, therapeutics, technology, and surgical techniques. The fully revised 7th Edition, edited by Drs. SriniVas R. Sadda, Andrew P. Schachat, Charles P. Wilkinson, David R. Hinton, Peter Wiedemann, K. Bailey Freund, and David Sarraf, continues the tradition of excellence, balancing the latest scientific research and clinical correlations and covering everything you need to know on retinal diagnosis, treatment, development, structure, function, and pathophysiology. More than 300 global contributors share their kn...
Are you sick of hearing that promoting a brand means breaking the marketing budget? Discover insider know-how that spends less and achieves more. Do you struggle to make public relations work? Frustrated because you wish you understood how to use your limited time and resources to achieve real PR momentum? Feel like standing out from your competitors is an endless battle? Repeatedly ranked among the top ten most influential PR professionals, Michelle Garrett has been delivering results for B2B organizations for years. And now she's compiled her lifetime of award-winning teaching and consulting into a straightforward handbook to elevate you as a leader in the industry. B2B PR That Gets Result...
Explores the challenges of large, complex, institutionally fragmented, and dynamic city-regions across the BRICS countries and the emergence of formal and informal governance arrangements.
This book constitutes the thoroughly refereed postproceedings of the Second International Conference on Computers and Games, CG 2001, held in Hamamatsu, Japan in October 2000. The 23 revised full papers presented together with two invited contributions and five reviews were carefully refereed and selected during two rounds of reviewing and improvement. The papers are organized in topical sections on search and strategies, learning and pattern acquisition, theory and complexity issues, and further experiments on game; the reviews presented are on computer language games, computer Go, intelligent agents for computer games, RoboCup, and computer Shogi.
Building on the interpretive stases from the ancient Greco-Roman rhetorical tradition, Arguing over Texts presents a method for analyzing the types of disagreement people have over textual meaning and the lines of argument they use to resolve those disagreements in various contexts, including law, politics, religion, history, and literary criticism.
"Drawing on extensive archival research, Brenton J. Malin explores the historical roots of much of our recent understanding of mediated feelings, showing how earlier ideas about the telegraph, phonograph, radio, motion pictures, and other once-new technologies continue to inform our contemporary thinking. With insightful analysis, Feeling Mediated explores a series of fascinating arguments about technology and emotion that became especially heated during the early 20th century."--Publisher information.
Corporate Public Affairs explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and more frequently corporations are establishing public affairs positions--typically within public relations departments--to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions. He articulates the functions and responsibilities of the public affairs role, and investigates the approaches to dealing with primary constituencies--interest groups, media, and government. Divided into five parts, this book: *provides an overview of the corporate public affairs function; *explores strategies of the myriad inte...
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