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The Vibe
While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or onto a shirt. Today it's brands that will thrive and survive, and to build a brand, you need to create the right vibe around your business. In The Vibe Gary Bertwistle shares his secrets, stripping away the jargon and highlighting the essential thinking required before you spend time, money and energy on promotion and advertising. Whether you're a commercial, industrial, retail or service company, this book gives you the tools to create a powerful brand in the minds of your customers. Easy to understand, practical and relevant for businesses of all sizes, with real examples of Australian businesses -- The Vibe is what every brand needs!
HR and Marketing Power Partners
HR and Marketing have transformed themselves into disciplines with a strategic voice. Now it's time they team up for even greater business performance. HR and Marketing: Power Partners will energize a new relationship based on a shared interest in loyalty and engagement. Power Partners is the brainchild of real-life collaborators Patricia Nazemetz, former CHRO, Xerox Corporation and Will Ruch, CEO of Versant, a full-service branding and marketing firm. Nazemetz and Ruch joined forces on internal branding that inspired employee loyalty, commitment and 110% effort. Through in-depth interviews with the nation's top executives, Nazemetz and Ruch share the secrets to HR-Marketing collaboration an...
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The Dramatic Works
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Predator Control
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KJV Hand Size Giant Print Reference Bible
A giant print Bible (in pink or brown duotone simulated leather) with giant print helps including a concordance, maps, words of Christ in red, and more.Gift Boxed.
Hand Size Giant Print Reference Bible-KJV
A durable and portable Bible featuring complete KJV text, 11 point type, and giant print concordance; available in black or burgundy bonded and genuine leathers, with or without indexing.
Numerical Procedures for the Calculation of Stresses in Monocoques
Formulas for the calculation of influence coefficients of curved beams of constant radius of curvature are presented corresponding to displacements in the plane of curvature. Moreover, numerical values are given in tabular and graphicform for a limited number of values of the parameters involved.
