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In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research. Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts. The book explores exciting new approaches to conducting tourism marketing research and presents applications which will help you develop and implement new tourism marketing strategies in your business.Chapters in Recent Advances in Tourism Marketing Research reflect the recent explosion of high quality tourism marketing research. Authors come from a number o...
This collection focuses on generations of early women historians, seeking to identify the intellectual milieu and professional realities that framed their lives. It moves beyond treating them as simply individuals and looks to the social and intellectual forces that encouraged them to study history and, at the same time, would often limit the reach and define the nature of their study. This collection of essays speaks to female practitioners of history over the past four centuries that published original histories, some within a university setting and some outside. By analysing the values these early women scholars faced, readers can understand the broader social values that led women historians to exist as a unit apart from the career path of their male colleagues.
This book constitutes the refereed proceedings of the 23rd European Conference on Evolutionary Computation in Combinatorial Optimization, EvoCOP 2023, held as part of Evo*2023, in Brno, Czech Republic in April 2023, co-located with the Evo*2023 events: EvoMUSART, EvoApplications, and EuroGP. The 15 revised full papers presented in this book were carefully reviewed and selected from 32 submissions. They present recent theoretical and experimental advances in combinatorial optimization, evolutionary algorithms, and related research fields.
Presents the personal histories of some of the world's leading tourism economists, many of whom pioneered the field. This book offers a collection of personal experiences and is a literary celebration of the global community of economic scholars working in tourism. It provides a culturally and geographically diverse set of autobiographies.
Jadwiga K. Xylander analysiert das derzeitige Kapazitätsmanagement bei Reiseveranstaltern und untersucht, ob und mit welchen Modifikationen diese Yield Management zur Lösung der Kapazitätsproblematik einsetzen können. Darauf aufbauend erarbeitet sie mit Hilfe von Methoden des Operations Research Entscheidungsmodelle zur Kontingentierung der Kapazitätsverfügbarkeit.
Overcome ERM implementation challenges by taking cues from leading global organizations Implementing Enterprise Risk Management is a practical guide to establishing an effective ERM system by applying best practices at a granular level. Case studies of leading organizations including Mars, Statoil, LEGO, British Columbia Lottery Corporation, and Astro illustrate the real-world implementation of ERM on a macro level, while also addressing how ERM informs the response to specific incidents. Readers will learn how top companies are effectively constructing ERM systems to positively drive financial growth and manage operational and outside risk factors. By addressing the challenges of adopting E...