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The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach. It presents a nation-by-nation introduction to historical public relations developments and current topics in European countries, written by noted national experts in public relations research and well-known professionals who are able to oversee the situation in their own countries. The contributions take an "insider" point of view and combine researched facts and figures with qualitative observations and personal reviews. In addition, the book provides conceptual statements that offer an insight into theoretical approaches.
Oliver presents an academic commentary and literature review on theoretical concepts of integrated corporate communication, stressing the importance of two way communication and of developing a better understanding of the priorities of others.
This book challenges the widespread scholarly and popular belief that the Irish Civil War (1922–1923) was followed by a ‘traumatic silence’. It achieves this by opening an alternative archive of published testimonies which were largely produced in the 1920s and 1930s; testimonies were written by pro- and anti-treaty men and women, in both English and Irish. Nearly all have eluded sustained scholarly attention to date. However, the act of smuggling private, painful experience into the public realm, especially when it challenged official memory making (or even forgetting), demanded the cautious deployment of self-protective narrative strategies. As a result, many testimonies from the Iri...
Examines the nexus between religion and politics. This title investigates the way in which fundamental Christian concepts are distorted and corrupted in the process, and points to the inherent dangers of this form of political self-glorification.
This book examines the origins of Ireland in its first independent incarnation, the Irish Free State (1922-1937). It explores how contemporary public relations and propaganda techniques were used to construct an identity for this new state – a state which after enduring seven years of insurrection and civil war, became one of the most stable democracies in Europe. This stability, the book argues, was constructed not solely through policies enacted by governments, but through the construction of a Gaelic, Catholic and Celtic national identity. By shifting the perspective to how nation building was communicated, it weaves an interdisciplinary narrative that initiates a new understanding of n...
Innovative and timely, this PR book is the first to address environmental questions within the context of global business. An excellent counterpoint to the existing US-oriented literature on this topic, here the authors set out ways to equip public relations to respond to and re-imagine itself in the light of current major forecasts and trends for
Catholicism's impact in Northern Ireland--For sale in the U.S., its dependencies, & Canada only.
Patrick Pearse was not only leader of the 1916 Easter Rising but also one of the main ideologues of the IRA. Based on new material on his childhood and underground activities, this book places him in a European context and provides an intimate account of the development of his ideas on cultural regeneration, education, patriotism and militarism.
A radical new perspective revealing the truth behind the making of modern Ireland from economic rebirth to entering the EEC.
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