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Literal Meaning
This is a provocative contribution to the current debate about the best delimitation of semantics and pragmatics. Is 'What is said' determined by linguistic conventions, or is it an aspect of 'speaker's meaning'? Do we need pragmatics to fix truth-conditions? What is 'literal meaning'? To what extent is semantic composition a creative process? How pervasive is context-sensitivity? Recanati provides an original and insightful defence of 'contextualism', and offers an informed survey of the spectrum of positions held by linguists and philosophers working at the semantics/pragmatics interface.
KEBANGKITAN BISNIS UMKM PASCA COVID 19
Buku KEBANGKITAN BISNIS UMKM PASCA COVID 19 (Keberlangsungan Bisnis UMKM di Indonesia pasca terdampak pandemi Covid-19) berisi tentang kebangkitan UMKM pasca di terjang badai pandemi covid-19 beberapa waktu yang lalu, mampukah para pelaku usaha mikro, kecil dan menengah (UMKM) yang disebut sebagai penyelamat ekonomi rakyat pada saat krisis seperti pandemi covid-19 melanda. Peran strategis UMKM dalam berkontribusi pada PDB, penyedia lapangan kerja, serta kemampuan menyerap angkatan kerja yang besar di uji pada masa pandemi covid-19, bagaimana strategi pelaku UMKM bertahan dan melangsungkan bisnis UMKM pasca pandemi covid-19, Fokus utama dalam buku yaitu bagaimana kebangkitan UMKM Pasca covid 19.
PENGANTAR ILMU EKONOMI DAN MANAJEMEN : Memahami Dasar-Dasar Keberhasilan Bisnis
Buku "Pengantar Ilmu Ekonomi dan Manajemen : Memahami Dasar-dasar Keberhasilan Bisnis" membahas konsep-konsep penting dalam ekonomi dan manajemen yang menjadi landasan utama bagi kesuksesan bisnis. Dengan bahasa yang mudah dipahami, pembaca diajak memahami dasar-dasar ekonomi, prinsip ekonomi, dan peran manajemen dalam dunia bisnis. Buku ini mencakup pengenalan tentang Definisi dan Ruang Lingkup Ekonomi, Ekonomi Mikro & Ekonomi Makro, Permintaan dan Penawaran, serta Elastisitas Harga dan Pendapatan. Selain itu, juga dibahas mengenai Manajemen Sumber Daya Manusia, Analisis SWOT, dan pentingnya Ekonomi Bisnis dalam mengoptimalkan kinerja bisnis. Sebagai panduan praktis, buku ini sangat bermanfaat bagi pemula dan para pelaku bisnis dalam memahami konsep-konsep dasar yang vital untuk mencapai keberhasilan dalam berbisnis. Dengan penjelasan yang lengkap dan relevan, pembaca akan dapat menerapkan pemahaman ini dalam pengambilan keputusan bisnis yang cerdas dan strategis. Buku ini merupakan sumber wawasan berharga bagi siapa saja yang ingin memahami esensi ilmu ekonomi dan manajemen serta mengaplikasikannya dalam menghadapi tantangan dunia bisnis yang dinamis dan kompetitif.
Implementasi Kebijakan Publik : Dari Hulu ke Hilir
Proses implementasi kebijakan publik sering kali dihadapi oleh berbagai tantangan yang kompleks dan multidimensional, sehingga memerlukan pemahaman yang mendalam tentang faktor-faktor yang mempengaruhinya. Melalui buku ini, penulis mencoba untuk menjelaskan berbagai teori dan konsep tentang implementasi kebijakan publik, serta menggambarkan praktik-praktik yang dilakukan dalam rangka mengatasi tantangan tersebut. Beberapa contoh implementasi kebijakan dari berbagai sektor pembangunan akan membuka wawasan bagi mahasiswa untuk menekuni kebijakan public sebagai pilihan orientasi dalam menyelesaikan kuliah di Jurusan Administrasi Publik dan Bisnis. Buku ini dirancang secara sistematis, menyajikan materi cukup lengkap, mulai dari teori besar kebijakan public, dan implementasi kebijakan public, dan berbagai implikasi dalam pembangunan. Buku ini juga memberikan contoh nyata melalui data yang tersaji atas implementasi kebijakan berbagai sector pembangunan. Berbagai data, contoh yang tersaji akan memberikan penguatan bagi siapa saja yang ingin terus menekuni bidang Kebijakan Publik.
Maritime Logistics
Globalisation and the rapid increase in world trade in the past decade have contributed to greater demand for international transport and logistics and, consequently, the expansion of the maritime industry. The dramatic changes in the mode of world trade and cargo transportation make it more important than ever to have a clear understanding of the way in which freight is transported by sea and the role of ports in this exchange. Maritime Logistics examines the latest development, knowledge and practices taking place in logistics and supply chain within the port and shipping industry. Written by a team of international experts, who provide a truly global perspective on this increasingly key area of logistics, the book covers everything that students of logistics, as well as those working within the industry should know and understand including shipping lines, dry bulk and port-centric logistics.
Integrated Marketing Communications
Net/pickton to find additional valuable teaching and learning materials. David Pickton is Head of the Marketing Department at Leicester Business School, De Montfort University. Amanda Broderick is Senior Lecturer in Marketing and Head of Research in the Marketing Group at Aston Business School.
Export Marketing Strategy
If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.
Maritime Logistics
Globalisation and the rapid increase in world trade in the past decade have contributed to greater demand for international transport and logistics and, consequently, the expansion of the maritime industry. The dramatic changes in the mode of world trade and cargo transportation make it more important than ever to have a clear understanding of the way in which freight is transported by sea and the role of ports in this exchange. At the cutting edge in its assessment of the industry, Maritime Logistics covers the whole scope of maritime logistics and examines latest logistical developments within the port and shipping industry. With a range of new international contributors, this new edition ...
Life Cycle Sustainability Assessment (LCSA)
Environmental Life Cycle Assessment (ELCA) that was developed about three decades ago demands a broadening of its scope to include lifecycle costing and social aspects of life cycle assessment as well, drawing on the three-pillar or ‘triple bottom line’ model of sustainability, which is the result of the development of the Life Cycle Sustainability Assessment (LCSA). LCSA refers to the evaluation of all environmental, social and economic negative impacts and benefits in decision-making processes towards more sustainable products throughout their life cycle. Combination of environmental and social life cycle assessments along with life cycle costing leads to life cycle sustainability assessment (LCSA). This book highlights various aspects of life cycle sustainability assessment (LCSA).
